Johnson & Johnson is a leader in healthcare innovation focused on delivering smarter, less invasive treatment solutions. The Clinical Marketing Sr. Manager will shape brand strategy and enhance the adoption of strategic JJMT Surgery products through clinical engagement and collaboration with marketing and sales teams.
Responsibilities:
- Collaborate with Brand Marketing to shape and influence brand strategy, positioning, and adoption priorities for strategic JJMT Surgery products within the Orthopedic Specialty
- Partner with brand teams to synthesize clinical and marketplace insights into marketing recommendations, including essential sales enablement tools, training, and educational resources that support brand strategy and product adoption
- Serve as the clinical subject‑matter expert to inform development of clinically credible messaging, value propositions, and customer‑facing marketing content, ensuring alignment with brand strategy
- Collaborate with Brand Marketing and Field Marketing to align marketing activation plans with real‑world procedural workflow, ensuring clinical relevance and consistency in field execution
- Partner with Field Marketing to ensure clinical credibility of field execution while maintaining clear distinction between strategic insight generation (CMM) and commercial activation (FMM)
- Engage with customers, KOLs, and external partners to gather, synthesize, and prioritize insights that inform brand strategy, product positioning, portfolio strategy, and commercial focus
- Translate clinical insights and procedural techniques into strategic, customer‑facing marketing tools (procedural guides, checklists, case studies, playbooks, educational assets) that drive adoption and differentiation
- Identify clinical drivers and barriers to adoption and translate them into actionable recommendations for marketing strategy and field execution
- Partner with the Field Sales Organization to enable commercial success through clinically grounded education, reinforcing brand value propositions and accelerating product acumen
- Provide peer‑to‑peer clinical coaching and mentoring to sales teams to improve quality of clinical conversations, demonstrations, and procedural readiness in support of adoption goals
- Maintain current knowledge of clinical literature, procedural trends, and competitive developments and translate these insights into actionable implications to implement or adapt marketing strategy and messaging
- Support cross‑functional initiatives such as clinical evidence generation, product launches, and post‑market surveillance by providing field‑level clinical insights that inform marketing strategy and adoption planning, in alignment with regulatory requirements
- Attend and provide clinical consultation in the Operating Room to support insight generation, education design, and adoption enablement — not routine procedural coverage
- Serve as a liaison between customers and internal teams (R&D, Medical Affairs, Marketing) to surface adoption barriers, inform messaging refinement, and influence strategic decision‑making through clinical expertise
Requirements:
- Clinically credentialed with relevant perioperative/surgical credentials (e.g., PA with surgical experience, RNFA, perioperative RN with advanced first‑assist experience, or equivalent)
- Minimum 3–5 years of hands‑on surgical/OR experience, including first‑assist or comparable intra-operative responsibilities
- Deep procedural and product expertise in Orthopedic surgery and/or JJMT Surgery Wound Closure & Biosurgery portfolios
- Demonstrated experience delivering clinical training or mentoring healthcare professionals and/or commercial teams
- Strong clinical presentation and communication skills; comfortable with simulation labs and procedural education
- Excellent interpersonal skills for peer‑to‑peer engagement with surgeons, OR staff, and cross‑functional teams
- Demonstrated strategic thinking and ability to translate insights into marketing action
- Medical device or healthcare industry experience required
- Ability to influence and lead in a highly matrixed marketing organization
- Ability to interpret clinical data and translate evidence into field‑ready, marketing‑aligned education and messaging
- Ability to work independently with a proactive, results‑oriented approach
- Willingness to travel up to 40%
- Experience developing or influencing marketing content, messaging, or go‑to‑market initiatives
- Demonstrated experience developing and using customer insights
- Experience working with KOLs and supporting evidence‑based product adoption