Harness is an AI Software Delivery Platform company looking for an AI Product Marketing Manager to craft its AI narrative across the platform. The role involves collaborating with various teams to translate technical innovations into market stories and leading go-to-market strategies for AI platform launches.
Responsibilities:
- Own and evolve the Harness AI platform narrative: messaging pillars, proof points, and 'why now' framing for how AI changes software delivery
- Partner with Product and Engineering to translate platform capabilities into crisp market stories and launch strategies
- Work with peer PMMs to AI advances in individual products as part of a larger narrative
- Bring market and customer insights back into roadmap and positioning discussions to sharpen differentiation and prioritization
- Lead GTM for key AI platform launches (such as updates to our knowledge graph), from positioning to launch assets to internal enablement
- Create and maintain launch assets: solution briefs, presentations, blogs, campaign copy, videos, demos, and executive-ready narratives
- Enable field teams with clear talk tracks and materials that help them win, and stay consistent, even as the story evolves
- Produce high-quality thought leadership by interviewing engineering, product leaders, and executives, then crafting content that feels both visionary and credible
- Own the 'where we show up to talk AI' strategy: identify which conferences/events matter, propose topics, and recommend the right Harness speakers for each audience
- Partner with corporate marketing to pitch and place AI narratives across channels (events, webinars, campaigns, executives, and customer stories)
- Track AI market trends and competitive narratives and translate them into actionable guidance for PMMs and the field
- Use funnel, pipeline, and call analysis insights to identify where our AI story is resonating or not, and adjust messaging, enablement, and content accordingly
Requirements:
- 7+ years in product marketing or a relevant technical/strategic role (product management, solutions engineering, architecture, etc.)
- Strong foundation in the software delivery lifecycle and the realities of building, shipping, and operating software
- Exceptional writer and storyteller: you can turn complex systems into crisp narratives without losing technical truth
- Comfortable in ambiguity; able to create structure and momentum when the 'right answer' isn't obvious
- Credible with technical audiences (engineers, architects) and effective with executives (clear, concise, outcomes-oriented communication)
- Highly collaborative: you enjoy aligning many stakeholders around a single story and helping others execute it