Brand Marketing Manager

Dexian is a leading provider of staffing, IT, and workforce solutions. They are seeking a Brand Marketing Manager to support key Client brand projects and initiatives, focusing on integrated campaigns and cross-functional collaboration.

Responsibilities:

• Partner with Marketing Lead to develop marketing strategies and tactics that break through in culture
• Build compelling business cases that connect cultural relevance to measurable business impact (growth, engagement, or brand equity signals)
• Make high-quality decisions with incomplete information, clearly articulating tradeoffs and risks
• Partner on executing a range of cross-functional projects (campaigns, partnerships activations, social-first content, etc.) with key partners across Strategy, Creative, Insights, Media, Measurement, Comms, Social, Partnerships and Product
• Orchestrate the entire marketing development journey, from ideation to campaign reporting and measurement
• Identify gaps in systems, workflows, or process and proactively design and implement solutions to help the team to operate with speed and simplicity
• Connect cross-functional partners and ensure teams have the right information to be successful
• Proactively identify potential roadblocks and develop plans to mitigate risks
• Routinely use data and insights to ground projects and drive accountability
• Work in close partnership with Comms and Social teams to develop shared/experimental tactics to help meet Client’s brand goals

Requirements:

• Execution of integrated campaigns - working across a range of stakeholders to build and launch marketing/advertising into the world
• Project management experience - someone who is detail oriented and can help keep other teams on task / aligned to a workback plan
• 8-10 years of experience
• BA/BS
• Range of agency and in-house experience
• Experience working at a big technology company, within AI Marketing, and/or digital marketing