UFS CX Digital Transformation Project Manager

Unilever is a global leader in consumer goods, and they are seeking a CX Digital Transformation Project Manager to drive business clarity and cross-functional alignment. This role will focus on the end-to-end delivery of new systems and processes that enhance growth outcomes and customer experience.

Responsibilities:

• Own the integrated North America delivery roadmap across the four priorities: Precision Marketing (MarTech/CDP), Lead & ABM Management, Website/ APP Relaunch, and Sales Enablement
• Collaborate with key stakeholders from Marketing, CD, CD Ops, Tech and Data functions, define scope, milestones, dependencies, resourcing needs, and success metrics; drive prioritization with stakeholders to maximize business impact and speed-to-value. Manage the integrated delivery roadmap across the priorities:
• Lead delivery planning and governance: workplans, RAID, dependency tracking, release planning, UAT readiness, go-live and stabilization
• Establish and run operating rhythm: weekly WIPs, cross-functional working sessions, milestone reviews, and executive updates—ensuring decisions, ownership, and actions are captured and closed
• Manage external partners/SIs when applicable: align on SOW, quality standards, timelines, and value realization
• Lead requirements definition and process design: facilitate workshops and translate business needs into BRDs/user stories, process maps, data requirements, and acceptance criteria
• Co-design with stakeholders and operationalize new processes and ways of working for new systems/solutions
• Partner with Tech/Data teams who own configuration, development, and deployment—ensuring business intent is correctly implemented and validated
• Act as the connector between local business teams (CD, CD Ops, Marketing, CX) and Data/Tech and global platform owners, enabling localization while maintaining alignment with global standards
• Drive trade-off discussions (MVP vs. completeness, global vs. local requirements, timing vs. complexity) and bring forward clear options and recommendations
• Partner with Data/Tech teams to ensure end-to-end readiness across data and systems: dependencies, instrumentation/tracking, QA/UAT coordination, release readiness, and reporting requirements
• Drive adoption through playbooks, training, communications, and feedback loops in partnership with CD Ops/Marketing and other stakeholders
• Lead post-launch optimization cycles; translate learnings into backlog prioritization and iterative improvements; support scale-up decisions based on results

Requirements:

• Bachelor's degree in Business, Information Systems, Engineering, Marketing, Analytics, or related fields (Master's a plus)
• 6–10+ years of experience spanning digital transformation / program or project management and business analysis / product delivery
• Proven track record delivering MarTech/CDP/CRM/Lead management capabilities end-to-end (requirements → build → test → launch → adoption)
• Experience working with Sales, Sales Ops, Marketing, Data/Analytics, and Technology teams to implement new tools and workflows with measurable adoption
• Experience collaborating with global platform/system owners and balancing global standards with local business needs
• Strong project/program management discipline (scope, milestones, dependencies, RAID, release planning, executive communication)
• Strong BA toolkit: requirements, user stories, process mapping, acceptance criteria, and workshop facilitation
• Commercial and operational fluency: understands funnel mechanics and sales execution, and can translate goals into measurable operating metrics
• Data and measurement mindset: comfortable defining KPIs, tracking needs, and dashboard requirements
• Comfortable partnering with technical teams on integration and data-flow topics without needing to code
• Strong stakeholder management, clear communication, and bias to action in ambiguous environments
• Familiarity with platforms such as Salesforce (CRM/Data Cloud/Marketing Cloud/Agentforce) and/or Adobe (AEM/Marketo/Adobe CDP/Analytics)
• Experience with ABM/intent ecosystems (e.g., 6sense, ZoomInfo, Bombora)
• PMP/PRINCE2 and/or Agile (Scrum/SAFe) certification; experience managing external SI/agency partners