Strategic Marketing Manager

TGI Direct, Inc. is expanding its national presence in digital marketing and multichannel communication services. They are seeking a Strategic Marketing Manager to lead brand positioning, demand generation, and marketing performance across multiple industries, playing a direct role in revenue growth.

Responsibilities:

• Develop and execute an integrated national marketing strategy
• Partner closely with the National Sales Manager to align pipeline targets
• Refine messaging for enterprise buyers in regulated industries
• Oversee digital campaigns (email, paid media, content, SEO, automation)
• Optimize marketing investment based on performance analytics
• Build reporting dashboards and performance cadence
• Strengthen thought leadership and brand authority

Requirements:

• 7+ years of B2B marketing experience
• Demonstrated success driving measurable pipeline growth
• Experience in integrated demand generation
• Strong analytical and performance mindset
• Ability to operate strategically and execute tactically
• Experience collaborating closely with sales leadership
• Bachelor's degree (Marketing, Business, or related field preferred)
• Experience in digital marketing services, customer communication management, or regulated industries