Lumos is a fast-growing startup focused on solving app and access management challenges for organizations through a unified platform. The Senior Manager, Content Marketing will be responsible for crafting and disseminating content that elevates brand awareness and engages the target audience while collaborating with the marketing team to implement effective content strategies.
Responsibilities:
- SEO Optimization: Ensure all content is finely tuned for search engine optimization, following our latest methodology in SEO innovation. Consistently discover and propose new, out-of-the-box approaches to leveraging SEO for growth
- AI Growth Strategist: You’ll spearhead content growth initiatives by leveraging cutting-edge AI developments and strategies to increase the discoverability, engagement and reach of our content across various platforms
- Strategic Collaborator: You’ll work hand-in-hand with the marketing team to devise and deploy content strategies that align with our brand's goals and objectives
- Content Aficionado: You’ll constantly challenge the status quo and craft compelling, insightful, and engaging content for a variety of channels, including but not limited to blog posts, website copy, email newsletters, and social media posts, that captivate our audience
- Insights and Trends Mogul: Dive deep into research to unearth insights and trends that align with our audience and company vision to keep our content fresh and relevant
- Storytelling Copywriter: Write clear, concise, and informative copy with a personality that mirrors our brand voice and makes a mark on our target audience, driving engagement and action
Requirements:
- Proven experience in content creation, digital marketing, or a related field
- A solid understanding of SEO principles and how to apply them to content strategies
- Exceptional writing and editing skills, with the ability to craft content that resonates with a diverse audience
- Strong research skills and the ability to stay ahead of industry trends
- Excellent organizational skills and the ability to manage multiple projects simultaneously
- A team player with excellent communication skills, capable of collaborating effectively with various departments
- B2B SaaS experience preferred
- A passionate content creator with a knack for storytelling and a keen eye for detail
- Experience leveraging AI for content growth, a passion for keeping up on the latest AI developments in content