Associate Director of Product Management, Women's Health

Natera is a global leader in cell-free DNA testing dedicated to oncology, women’s health, and organ health. They are seeking an experienced Associate Director of Product Management for Women's Health to oversee product development and go-to-market strategy for a new innovative product in the high-risk pregnancy space.

Responsibilities:

• Lead the product development and commercialization strategy for a revolutionary new product area
• Oversee all aspects of the new product, including defining requirements for assays, lab operations, data analysis, and reporting
• Lead a cross-functional product team to drive the product development lifecycle from concept to launch
• Develop and implement forward-thinking product strategies that promote growth, innovation, and competitive differentiation in the high-risk pregnancy market
• Partner closely with Sales, Marketing, and Sales Training teams to deliver product expertise and support key launch initiatives
• Build and maintain strong relationships with internal stakeholders, external partners, and collaborators to drive new product adoption and customer satisfaction
• Collaborate with R&D, Lab Operations, Regulatory Affairs, Quality Assurance, and Customer Support to ensure cohesive product development and execution
• Provide product training and ongoing support to internal teams to enhance product knowledge and execution
• Proactively manage and monitor development and launch milestones, ensuring swift communication and execution

Requirements:

• Bachelor's degree in Business, Marketing, Life Sciences, or related fields; MBA or advanced degree preferred
• 8+ years of experience in product management, product marketing, or related roles, with a strong focus on healthcare or life sciences
• Proven track record in managing products through their entire lifecycle, especially during the development and launch phases
• Deep understanding of high-risk pregnancy, maternal-fetal medicine, and/or diagnostic testing markets
• Exceptional leadership, communication, and collaboration skills
• Ability to think strategically and act tactically in a fast-paced, high-growth environment
• Strong problem-solving abilities, with a passion for innovation and product excellence
• MBA or advanced degree preferred