Director, Content Marketing

WuXi AppTec is a leading company in the pharmaceutical industry, and they are seeking a Content Marketing Director to develop and execute a multi-channel content strategy. This role will involve collaborating with technical and business development teams, creating marketing collateral, and analyzing market trends to enhance the company's visibility and value to customers.

Responsibilities:

• Collaborate with technical and business development teams to create and update business presentations regularly, including high quality manuscripts, slides and speech narratives
• Collect relevant data and content to develop marketing collateral, such as articles, case studies, flyers, brochures, and website content
• Drive the creation of technical marketing content, including webinar and conference presentations
• Develop and execute an annual media plan, including opportunities for thought leadership
• Analyze market trends and competitors' content, translating insights into actionable strategies for WuXi Chemistry

Requirements:

• M.S. in pharmaceutical sciences or related fields, including chemistry, biology, biochemistry, etc
• 7+ years of pharmaceutical industry experience with a focus on strategy and campaign development
• Experience with marketing automation platforms such as HubSpot, Marketo
• Expertise in social media marketing
• Experience in vendor management
• Excellent written and presentation skills with a proven track record of high-quality writing and effective presentations
• CRDMO industry experience and marketing experience are highly preferred