WuXi Chemistry is seeking a Content Marketing Director who will play a key role in developing and executing a multi-channel content strategy. The role involves collaborating with technical and business development teams to create marketing collateral, managing media plans, and analyzing market trends to enhance the company's visibility in the pharmaceutical industry.
Responsibilities:
- Collaborate with technical and business development teams to create and update business presentations regularly, including high-quality manuscripts, slides, and speech narratives
- Collect relevant data and content to develop marketing collateral, such as articles, case studies, flyers, brochures, and website content
- Drive the creation of technical marketing content, including webinars and conference presentations
- Develop and execute an annual media plan, including opportunities for thought leadership
- Analyze market trends and competitors' content, translating insights into actionable strategies for WuXi Chemistry
Requirements:
- M.S. in pharmaceutical sciences or related fields, including chemistry, biology, biochemistry, etc
- 7+ years of pharmaceutical industry experience with a focus on strategy and campaign development
- Experience with marketing automation platforms such as HubSpot, Marketo
- Expertise in social media marketing
- Experience in vendor management
- Excellent written and presentation skills with a proven track record of high-quality writing and effective presentations
- CRDMO industry experience and marketing experience are highly preferred