Pantheon is a WebOps Platform that powers the open web for over 300,000 sites, serving notable clients like Google and Doctors Without Borders. The EMEA Marketing Manager will develop and execute regional marketing strategies to drive business growth and enhance brand awareness in key priority regions, working closely with global marketing and sales teams.
Responsibilities:
- Help ideate, build, scale, and support the execution of events - field & partner marketing, industry conferences, ABM activations, and roadshows
- Lead high-impact multi channel marketing initiatives, including field events, webinars, and sponsorship activations, to generate qualified pipeline (net new and expansion) and drive the conversion or acceleration of targeted accounts
- Experience working with sales leaders, sales development teams, and other cross-functional partners
- Track and measure the effectiveness of marketing programs using metrics focused on pipeline generation and revenue impact
- Track and manage the regional field marketing budget for your activities
- Willingness to travel for events will be required. 30-50% of your time
Requirements:
- 5-7 years of field & partner marketing experience in a high growth enterprise SAAS company
- A broad set of marketing skills across areas including events, campaigns, digital and demand generation
- A results and metrics-driven mindset with analytical and problem-solving ability and passion to analyze data and derive actionable insights
- A proven track record of building and nurturing relationships with sales management, sales teams and marketing stakeholders, driving collaborative efforts to achieve shared goals
- The ability to thrive in a dynamic, fast-paced environment, with a results-driven mindset and a passion for driving data-driven success
- The ability to create a comprehensive, strategic regional marketing plan, communicate the plan to get buy-in and build consensus among cross-functional teams
- Experience working with sales leaders, sales development teams, and other cross-functional partners
- Help ideate, build, scale, and support the execution of events - field & partner marketing, industry conferences, ABM activations, and roadshows
- Lead high-impact multi channel marketing initiatives, including field events, webinars, and sponsorship activations, to generate qualified pipeline (net new and expansion) and drive the conversion or acceleration of targeted accounts
- Track and measure the effectiveness of marketing programs using metrics focused on pipeline generation and revenue impact
- Track and manage the regional field marketing budget for your activities
- Willingness to travel for events will be required. 30-50% of your time
- Fluency in any other European language is a plus
- Experience in Salesforce, Marketo, Asana, 6Sense, Looker is a plus