Marketing Operations Manager

HappyCo is a company where people can grow their careers in a values-driven and flexible culture. They are seeking a Marketing Operations Manager to own and scale their marketing technology ecosystem, manage integrations, and leverage automation for pipeline growth.

Responsibilities:

• Own and optimize HubSpot, Chili Piper, n8n, Hapily, and related tools
• Manage integrations between HubSpot, Salesforce, and other platforms
• Ensure data integrity, routing accuracy, and system reliability
• Evaluate and implement new tools when necessary
• Build advanced HubSpot workflows for lead management and nurturing
• Develop and maintain automated lead routing and triaging
• Design scalable systems for campaign tracking and multi-touch attribution
• Leverage AI platforms (OpenAI, Claude, Clay, n8n) to improve efficiency and reduce manual work
• Partner closely with Revenue Operations on CRM structure and reporting
• Maintain clean pipeline hygiene and clear lead lifecycle definitions
• Support sales with campaign visibility and lead performance reporting
• Improve attribution tracking across channels and campaigns
• Own marketing attribution and funnel performance reporting
• Monitor lead sources, conversion rates, and intent signals
• Build dashboards for marketing and executive leadership
• Identify operational bottlenecks and implement scalable fixes

Requirements:

• At least 5–7 years in Marketing Operations, Revenue Operations, or similar roles
• Advanced HubSpot experience (workflows, reporting, automation required)
• Strong experience with CRM systems (HubSpot + Salesforce preferred)
• Deep understanding of lead lifecycle management and routing logic
• Experience managing marketing tech integrations end-to-end
• Highly analytical and systems-oriented mindset
• Comfortable leveraging AI tools and modern automation platforms to improve efficiency
• Ability to balance strategic thinking with hands-on execution
• Experience in B2B SaaS
• Familiarity with proptech or multifamily real estate
• Experience building automation with tools like n8n or Zapier
• Strong SQL or advanced reporting skills