Product Marketing Manager

Company Description

Fortune Brands Innovations, Inc. is an industry-leading home, security and digital products company. We’re focused on exciting opportunities within the home, security and commercial building markets. Our driving purpose is to elevate every life by transforming spaces into havens. We believe our work and our brands can have incredibly positive impacts for not just our business and shareholders, but for people and the planet, too.

At Fortune Brands, we’re building something big. We’re advancing exciting innovations in all of our products and processes. We’re delivering trust, dependability, sustainability, and style. To make it all happen, we’ve transformed our workplace into an environment where smart, ambitious people have the support to reach their fullest potential.

When you join Fortune Brands, you become part of a high-performing team empowered to think big, learn fast and make bold decisions. We support an inclusive culture where everyone is encouraged be their authentic selves, and where our differences and unique perspectives are a key strength.

Explore life at Fortune Brands here.

Job Description

As the Product Marketing/Commercialization Manager supporting our Master Lock brand, you will help bring new security innovations to life by thoughtfully activating product strategy across packaging, messaging, and launch experiences. You will serve as a connective partner across teams, ensuring that product intent is translated into clear, meaningful, and customer-centered materials that reflect the strength and trust associated with Master Lock.

A key part of this role involves guiding packaging artwork development from concept through production, working closely with creative, engineering, regulatory, and operations partners to ensure accuracy, clarity, and alignment. You will help ensure that every detail, from on-pack messaging to visual presentation, reflects the brand’s standards and resonates with both professional (B2B) and consumer (B2C) audiences.

This role requires strong organization, care for detail, and the ability to collaborate across functions with confidence and empathy. You will support cross-functional alignment, help navigate competing priorities, and contribute to a commercialization process that feels structured yet flexible.

We value individuals who Think Fast by bringing thoughtful structure to complex workstreams; Work It Together by fostering collaboration, open communication, and shared accountability; and Make the Hard Call by approaching decisions with clarity, care, and consideration for both business and team impact.

Position location: This position is eligible for a hybrid schedule based out of Deerfield, IL. Effective mid-2025, Fortune Brands will transition to a new world-class campus in Deerfield, bringing together associates from across our U.S. offices, brands, and functions. The campus will offer vibrant workspaces for collaboration, along with amenities for dining, onsite daycare, fitness and recreation.

What you will be doing:

Packaging & Artwork Collaboration

• Coordinate packaging artwork development for Master Lock products from early concept through final production approval.
• Partner closely with Creative, Engineering, Regulatory, and external agency teams to ensure packaging is accurate, compliant, and aligned with Master Lock brand standards.
• Support version control, revisions, and cross-functional reviews with strong attention to detail.
• Help ensure packaging communicates product benefits clearly and thoughtfully for both professional and consumer audiences.

Commercialization & Launch Support

• Support the execution of go-to-market plans for Master Lock new product launches across B2C and B2B channels.
• Collaborate with Category and Brand teams to activate positioning through clear, benefit-led messaging.
• Coordinate timelines and deliverables to help ensure smooth and timely product introductions.
• Maintain visibility into project milestones and help keep teams aligned throughout the commercialization process.

Content & Creative Partnership

• Translate technical product information into messaging that is accessible, engaging, and audience-focused.
• Work collaboratively with internal creative teams and external agencies to develop sell sheets, digital content, product videos, and catalog materials that reflect the Master Lock brand voice.
• Provide thoughtful input and feedback to ensure creative assets remain aligned to product intent and brand standards.
• Help maintain consistency across packaging, digital platforms, and sales materials.

Process & Cross-Functional Alignment

• Utilize structured project management tools to organize workflows and support transparency across teams.
• Identify potential risks or gaps early and work collaboratively to resolve them.
• Facilitate communication across stakeholders and help clarify next steps when priorities shift.
• Contribute ideas that enhance process efficiency and shared understanding across the commercialization lifecycle.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field; or equivalent experience.
• 3+ years of experience in product marketing, commercialization, packaging coordination, or related roles.
• Experience working closely with creative and design teams on packaging or marketing materials.
• Strong organizational skills with careful attention to detail.
• Experience managing multiple timelines and collaborating across teams.
• Comfort working with external creative agencies.
• Ability to communicate clearly and build trust across cross-functional partners.

PREFERRED QUALIFICATIONS:

• Experience in both B2C and B2B marketing; omnichannel experience
• Experience in consumer durables, hardware, home improvement, or related industries.
• Familiarity with structured commercialization processes.
• Experience with Adobe Workfront, Oracle systems, Jira, or similar platforms.

Additional Information

Fortune Brands believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is Hiring Pay Range: $60,000 USD - $90,000 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role-based sales incentive plan.

At Fortune Brands, we support the overall health and wellness of our associates by offering comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates’ unique needs. This includes robust health plans, a market-leading 401(k) program with a company contribution, product discounts, flexible time off benefits, adoption benefits, and more. We offer numerous ERGs (Employee Resource Groups) to foster a sense of belonging for all associates.

Fortune Brands is built on industry-leading brands and innovation within the high-growth categories of water, outdoors and security. The Company makes innovative products for residential and commercial environments, with a growing focus on digital solutions and products that add luxury, contribute to safety and enhance sustainability. To learn more, visit our website at fbin.com.

Equal Employment Opportunity

Fortune Brands is an equal opportunity employer. Fortune Brands evaluates qualified applicants without regard to race, color, religion, sex, gender identity or expression, national origin, ancestry, age, disability/handicap status, marital status, protected veteran status, sexual orientation, genetic history or information, or any other legally protected characteristic.

Reasonable Accommodations

Fortune Brands is committed to working with and providing reasonable accommodations to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please contact us at fbinleave.fbhs@fbin.com and let us know the nature of your request along with your contact information.

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To protect yourself from fraudulent job postings or recruitment scams, please note that Fortune Brands job postings are exclusively hosted on our website at fbin.com/careers via our SmartRecruiters platform. Fortune Brands will never request banking information or sensitive personal details until an offer of employment has been accepted and the onboarding process begins.