CookUnity is a platform that connects the world with great food from chefs, delivering 50 million meals a year. They are seeking a Sr. Product Manager, Growth to optimize their acquisition funnel and drive product-led strategies for user conversion and engagement.
Responsibilities:
- Own and evolve the product roadmap for funnel conversion and flows
- Analyze user behavior and drop-off points to identify opportunities to increase funnel efficiency
- Design and run A/B tests across acquisition touchpoints and in-product experiences
- Lead the Funnel Design and Engineering squad to rapidly ship and iterate on improvements
- Work closely with Growth Marketing and First Impressions team to align funnel innovations with traffic strategies
- Collaborate with CRM and Lifecycle teams to ensure early customer communication supports key friction points and opportunities to re-engage
- Lead cross-functional squads focused on improving trial-to-paid conversion rates and all of the steps within the funnel
- Drive clear outcome metrics (e.g. trial conversion, early retention, CAC-to-LTV ratio)
- Surface insights and learnings regularly with key stakeholders and executive leadership
Requirements:
- 7+ years of product management or growth-focused experience in a DTC, marketplace, or e-commerce environment
- Strong analytical toolkit: Tableau; SQL fluency and comfort using analytics tools (Amplitude, Mixpanel, or similar)
- Proven track record designing and executing experiments across user journeys
- Ability to prioritize, move quickly, and deliver measurable results
- Empathy for customers and a passion for improving product experiences
- Excellent communication and collaboration skills with both technical and non-technical partners
- Experience in subscription or funnel-driven businesses is a major plus