Intel is a leading technology company focused on innovative hardware and software solutions. The Vice President of the Data Center Group's Get to Market Group will be responsible for technical product positioning, marketing strategies, and managing business development and partnerships to drive market demand and product launches across various business units.
Responsibilities:
- Lead the function to both monitor and create trends and market demand
- Design and develop marketing strategies and execution plans for the creation, development and launch of future products across key business units: Software and services, mobile and tablets, personal computing, new devices, internet of things and data center
- Demonstrating extensive working knowledge of commercial and consumer hardware, software and services technologies and market segments to successfully design end-user marketing for Intel’s entire product portfolio targeted to consumers, small business and enterprise customers
- Demonstrating deep product marketing understanding to drive thought-leading product branding decisions aimed at increasing Intel’s market share, increasing sales, up-sell and profitability
- Foster strong engagement and healthy collaboration with business units and regional marketing directors
- Anticipate transformational and evolving commercial trends and proactively refocus business activities and resources accordingly
- Managing budget & resources worldwide – ensuring marketing plans that get executed as planned with Geo partners
- Closely partner with the group’s vertical business units, engineering, strategy, innovation, and planning, as well as the sales teams to help define and position products spanning multiple markets
- Foster and encourage innovation and informed risk taking
- Act as key partner to the global center of marketing excellence spanning: traditional and digital media, creative, partner and channel marketing and insights
- Creating a high performing team that participates in formulation of product line strategies and can productively work cross-functionally during the product development, launch phase and beyond. Develops effective strategies to appropriately position products with external stakeholders
- Lead and inspire a global organization of +XYZ employees who have diverse expertise with the goal to grow and develop in alignment with the business and personal goals
- Create and continually improves technical documentation capabilities to serve customer needs
- Lead the technical strategy for DCAI external relationships