Sanford Health is one of the largest and fastest-growing not-for-profit health systems in the United States. The Manager of Laboratory Business Development is responsible for driving revenue growth, market expansion, and modernizing sales operations through data-driven insights, overseeing business partnerships and developing strategies for Laboratory and Pathology Services.
Responsibilities:
- Drive revenue growth, market expansion, and modernization of sales operations through data-driven insights
- Oversee the full lifecycle of business partnerships—from initial market research to contract negotiation and long-term relationship management
- Develop and implement data analytics frameworks to identify sales opportunities, track performance metrics, and optimize outreach strategies for Laboratory and Pathology Services
- Develop and oversee a comprehensive business development strategy and roadmap aligned with organizational goals and leadership directives
- Manage and grow both revenue-generating and non-revenue partnerships throughout communities and regions to meet or exceed financial targets
- Lead, mentor, and coach Laboratory Sales Specialists, ensuring high performance and professional development
- Set short- and long-term goals for the sales team and hold staff accountable for achieving key performance indicators (KPIs)
- Manage the training and orientation of new sales staff, acting as a resource for proposal preparation and contract negotiation strategies
- Oversee human resources, budget management, and financial planning, ensuring all activities meet legal and regulatory compliance standards
- Lead the creation and maintenance of data analytics tools to monitor laboratory sales trends, market share, and competitive landscapes
- Translate complex data sets into actionable sales opportunities and performance reports for executive leadership
- Utilize CRM and analytical modeling to forecast revenue and track the progress of the sales funnel
- Serve as the primary point of contact for business development activities, ensuring the inclusion of key stakeholders and maintaining high-quality service standards
- Provide direction for the expansion of outreach services, investigating business needs and solving complex operational problems through stakeholder consultation
- Demonstrate patience, kindness, and cooperation with clients and colleagues, fostering a collaborative culture
- Ability to travel to various laboratory sites as needed and maintain a flexible work schedule based on departmental requirements
Requirements:
- Bachelor's degree in business, marketing, or healthcare related field required
- Five years of laboratory related experience required
- Two years of leadership/management experience required
- National laboratory certification or laboratory specialty certification through an approved Health and Human Services (HHS) agency, for example American Society for Clinical Pathology (ASCP) preferred