InvoiceCloud is a fast-growing fintech leader recognized for its innovative solutions and commitment to reducing digital exclusion. They are seeking a Sales Development Representative Manager to lead the Inside Sales function, focusing on pipeline generation and team development. This role involves collaborating with Sales and Marketing to optimize strategies and ensure a high-performing team of SDRs.
Responsibilities:
- Drive the team’s efforts to generate and qualify leads, ensuring consistent pipeline contribution aligned to company growth objectives
- Monitor and analyze SDR performance metrics including call volume, lead conversion rates, and pipeline contribution, taking action to improve outcomes
- Ensure timely and accurate lead qualification and handoff to the sales team to maximize downstream conversion
- Provide regular updates to leadership on team performance and market trends, ensuring accountability to revenue targets
- Collaborate with Sales and Marketing to define target market segments and lead generation strategies aligned to ideal customer profiles
- Partner with Marketing to align on campaigns and ensure a steady flow of high-quality leads
- Regularly review and refine outreach scripts, email templates, and call strategies to better resonate with prospective customers
- Foster a team culture focused on delivering relevant, value-driven conversations during prospecting and qualification
- Recruit, onboard, and train new SDRs, ensuring they have the tools and knowledge required to succeed
- Coach and mentor team members to achieve individual and team goals through structured performance management and development plans
- Conduct regular performance reviews, delivering constructive feedback and actionable improvement plans
- Utilize CRM and sales engagement platforms to track team activities and maintain accurate records, ensuring operational discipline and data integrity
- Develop and refine sales development strategies and processes in partnership with Sales leadership to support long-term pipeline health
- Identify and implement best practices for prospecting, outreach, and lead nurturing to increase efficiency and effectiveness
- Act as a liaison between SDRs and cross-functional departments including Marketing, Sales, and Operations to align on priorities and execution
- Leverage AI-enabled sales engagement and analytics tools to improve prospect targeting, messaging optimization, performance insights, and forecasting accuracy while ensuring responsible and data-secure usage
Requirements:
- Bachelor's degree in business, marketing, or a related field preferred
- 3+ years of experience in a sales or SDR leadership/manager role, preferably within SaaS or fintech
- Proven track record of building and managing high-performing teams
- Strong understanding of sales development strategies, tools, and metrics
- Excellent communication, coaching, and interpersonal skills
- Proficiency in CRM software (e.g., Salesforce) and sales engagement platforms
- Ability to work in a fast-paced, dynamic environment with a focus on continuous improvement