Senior Product Marketing Manager

vCluster is a venture-backed tech startup striving to be the leading force in enabling platform engineers. As a Senior Product Marketing Manager, you will architect the market narrative and build a world-class GTM engine to ensure market adoption of innovative products.

Responsibilities:

• Own the ultimate outcome: a differentiated, high-impact messaging framework
• Synthesize technical product capabilities into compelling narratives that resonate with Platform Engineers and DevOps leaders
• Lead end-to-end product launches and strategic initiatives
• Focus on building sophisticated GTM plans—from internal sales enablement to external campaigns—ensuring every new feature has a clear 'Golden Path' to market adoption
• Naturally integrate AI-native workflows to automate routine content tasks, brainstorm thought leadership at scale, and optimize messaging for GEO (Generative Engine Optimization)
• Use LLMs to analyze competitive landscapes and structure complex queries to extract high-value market insights while maintaining a 'human-in-the-loop' approach to ensure brand alignment
• Lead the alignment between 'product' and 'profit.'
• Create high-impact sales decks, battlecards, and analyst briefings (Gartner, Forrester) that improve deal velocity and position vCluster as the leader in the CNCF landscape
• Manage the lifecycle of technical and thought-leadership content—from solution briefs to landing pages—with a 'value over volume' mentality, ensuring our digital presence is optimized for both human engineers and AI-driven discovery models

Requirements:

• 5+ years in Product Marketing within enterprise B2B software
• Deep focus on Kubernetes and cloud-native infrastructure
• Profound understanding of containers, multi-cluster environments, and virtualization
• Open-minded professional willing to abandon legacy 'feature-function' marketing
• Data-driven, outcome-oriented messaging that reflects how modern technical buyers actually work
• Anticipate market shifts and identify complex competitive challenges with innovative positioning solutions
• Background in using SEO/GEO data and market intelligence to track organizational health and brand sentiment
• Deep familiarity with the CNCF landscape
• Experience working at an open-source or high-growth infrastructure startup
• Thrive in environments that reject 'manual' old-school PR methods
• Prefer a modern stack where you can solve the positioning puzzle through automation, AI-driven discovery, and technical credibility