Sales Development Representative, Schools

Cambium Learning Group is a company dedicated to innovative educational solutions, and they are seeking a Sales Development Representative for Schools. This role is responsible for sourcing, qualifying, and nurturing leads for Time4Learning and Brightspire Virtual School, focusing on both inbound and outbound outreach to educational institutions.

Responsibilities:

• Respond promptly to inbound inquiries from schools, districts, and organizations
• Conduct outbound prospecting to generate new leads across charter schools, private schools, micro schools, and education service providers
• Expand outreach to non-traditional partners such as military programs, athletic organizations, and training academies seeking flexible education options for their members
• Build and maintain a healthy pipeline of qualified opportunities for Time4Learning and Brightspire
• Research target accounts, identify decision-makers, and tailor outreach to institutional needs
• Educate schools and organizations on alternative education models, including hybrid, separate, and personalized learning approaches
• Present the value of Time4Learning and Brightspire solutions in addressing institutional and organizational needs
• Schedule and coordinate discovery calls, demos, or follow-up meetings with the Director of Business Development
• Provide accurate and compelling information about ESA funding, school choice programs, and partnership opportunities
• Maintain accurate records of all outreach, interactions, and outcomes in CRM
• Track and report on KPIs including outreach volume, drive qualification rates, and pipeline contribution
• Collaborate with Marketing and Product teams to share insights from the field and refine messaging
• Support attendance at virtual or in-person education events, conferences, and trade shows as needed

Requirements:

• 2–4 years of sales or business development experience, ideally in education, edtech, or SaaS
• Proven success in outbound prospecting and lead qualification
• Effective consultative sales skills with the ability to engage school administrators and organizational decision-makers
• Proficiency with CRM tools (Salesforce or similar), Microsoft Office, and Google Workspace
• Excellent written and verbal communication skills
• Excellent organizational skills with the ability to manage multiple priorities
• Self-motivated, results-driven, and comfortable working autonomously in a remote environment
• Ability to travel occasionally for conferences or school visits
• Bachelor's degree in Business, Education, Marketing, or related field preferred
• Familiarity with selling to school administrators, districts and/or alternative education models a plus