Sr Marketing Operations Manager

Material Security is a remote-first workplace with an office in San Francisco, California. They are seeking a Sr. Marketing Operations Manager to lead the strategic evolution of systems, data, and processes that drive revenue, ensuring technology infrastructure and lead-to-revenue lifecycle are optimized for scalability and efficiency.

Responsibilities:

• Manage and optimize integrations between HubSpot and the broader marketing technology stack to ensure systems operate smoothly and efficiently
• Improve and scale marketing operations processes, including lead scoring models, nurture programs, and the adoption of AI-driven tools to increase operational efficiency and campaign effectiveness
• Establish and enforce best practices for lead and contact lifecycle management across marketing and sales teams
• Lead the implementation and maintenance of integrations across marketing platforms, partnering cross-functionally to support automation, tracking, and reporting
• Advocate for and implement AI-powered solutions to automate marketing and sales workflows and support scalable growth
• Utilize and manage modern go-to-market tools such as Common Room, Nooks, and similar platforms
• Analyze the performance of marketing programs, monitor conversion rates across the funnel, and provide recommendations to improve campaign effectiveness
• Build and distribute key marketing performance reports, including advertising performance, lead source attribution, pipeline generation, marketing influence, and campaign impact
• Partner closely with Sales, IT, and Operations teams to ensure reliable data flow, effective CRM follow-up processes, and smooth campaign execution
• Support email marketing initiatives, including campaign setup, nurture program execution, testing, and performance analysis
• Identify and implement improvements to marketing systems and workflows to increase scalability, automation, and operational efficiency
• Manage marketing budget operations including vendor contracts, invoice processing, expense tracking, and budget forecasting

Requirements:

• 6–8+ years of progressive experience in Marketing Operations, Revenue Operations (RevOps), or Systems Strategy, with at least 3+ years in a within a high-growth B2B SaaS environment
• Proven track record of acting as a strategic advisor to VPs and C-level executives, with the ability to influence organizational strategy through data and operational logic
• Deep expertise in the architecture and administration of Salesforce and major marketing automation platforms (Pardot/Account Engagement preferred), with a strong understanding of how to integrate complex ABM and data enrichment tools (Clay, 6sense, etc.)
• Expert understanding of the full B2B revenue funnel (Lead -> Cash) and the ability to synthesize complex datasets into clear, strategic narratives that drive business decisions
• You don't just fix broken processes; you build scalable systems from the ground up that are designed to support the company at 2x, 5x, and 10x its current size
• Exceptional stakeholder management skills, with the ability to articulate the value of operational initiatives to non-technical business leaders and drive adoption across diverse teams