Sr. Product Manager

WeVision LLC is seeking a Senior Product Manager to support marketing data product initiatives for a leading global streaming and media technology company. This role involves developing audience data products and marketing automation capabilities to enhance customer understanding and optimize digital campaigns.

Responsibilities:

• Drive the development and evolution of marketing automation and audience engagement platforms
• Act as the voice of the customer, partnering closely with marketing stakeholders and end users to understand their challenges, workflows, and data needs
• Own the end-to-end product lifecycle, including discovery, roadmap planning, development, launch, and ongoing optimization
• Partner with engineering, analytics, and marketing teams to design scalable data products that enable marketing activation and performance measurement
• Establish processes and platforms that ensure data consistency, reliability, and quality across marketing systems
• Define and maintain long-term product roadmaps, prioritizing initiatives that drive measurable business impact
• Lead cross-functional collaboration across teams to launch new capabilities and continuously improve marketing data products
• Translate complex technical concepts into clear product strategies and communicate effectively with both technical teams and business leaders
• Identify opportunities for innovation and new product capabilities within marketing data and audience platforms