Reddit is a community of communities, known for its open and authentic conversations. They are seeking a motivated Acquisitions Client Account Manager to partner with new advertisers, manage a portfolio, and drive campaign success on the platform.
Responsibilities:
- Client Onboarding & Activation: Lead new advertisers through their first successful activation on Reddit, supporting Business Manager setup, campaign creation, and driving rapid time-to-launch so advertisers can quickly see early performance signals and momentum
- Signal & Technical Foundations: Partner with advertisers to establish strong signal and measurement foundations (Pixel, CAPI, MTA, and MMM) to ensure campaigns are set up for accurate tracking and scalable performance
- Performance Optimization & Goal Attainment: Proactively analyze campaign performance data, build and execute structured Test & Learn roadmaps (e.g., creative A/B testing, audience segmentation, bidding strategies), and provide data-backed recommendations to help clients achieve and exceed their initial goals
- Revenue Growth & Investment Expansion: Identify and secure opportunities to scale advertiser investment by demonstrating clear performance impact and ROI, driving upsell and expansion across your portfolio to achieve revenue targets
- Cross-Functional Collaboration: Collaborate closely with internal teams across Sales, Product, Marketing, Measurement, and Ad Operations to ensure advertisers are onboarded successfully, troubleshoot issues, and continuously improve campaign setup and performance
- B2B Data & Measurement Partnerships: Leverage third-party data and intent partners (e.g., Bombora, Demandbase, Octane11) to help advertisers identify high-intent audiences, strengthen ABM strategies, and unlock deeper performance insights
- Client Growth & Account Transition: Ensure advertisers reach defined success milestones and are positioned for continued investment and growth, partnering closely with peers to transition accounts and unlock the next phase of opportunity
- Account Performance & Storytelling: Monitor and analyze campaign performance while translating complex data into clear, actionable insights through client meetings, presentations, and written communications
- Organic + Paid Strategy: Introduce advertisers to Reddit Pro and organic best practices, helping clients combine community engagement with paid media to influence key decision makers across the B2B buying committee