Ditto is a fast-growing startup redefining how data moves at the edge, committed to building a diverse and inclusive team. They are seeking a data-driven Growth Marketing Manager to own paid programs and demand generation, ensuring that investments deliver measurable value and create awareness among ideal customers.
Responsibilities:
- Plan, execute, and optimize paid campaigns across digital channels to generate awareness and inbound demand from Ditto's ICP
- Align content and demand gen programs into cohesive campaigns that move prospects through the funnel and create net-new sales opportunities
- Run a continuous cycle of testing, tracking, and learning
- Report on performance with clarity, advocate for what works, and cut what doesn't
- Own the metrics
- Build the dashboards, tell the story, and use data to drive internal decisions about where and how to invest
Requirements:
- Hands-on experience running B2B paid programs — SEM, paid social, display, or a combination
- Strong analytical chops — you're comfortable in the data and can translate performance metrics into clear recommendations
- Experience with demand generation and campaign management, not just ad buying
- A builder's mindset — you thrive in environments where the playbook isn't fully written yet
- Clear communicator who can make a data-backed case for ideas to stakeholders
- Based in or willing to work EST (candidates across EST–PST time zones will be considered)