Product Marketing Intern Summer 2026

1hsemergingtalent is seeking a Product Marketing Intern for Summer 2026 at HubSpot, a leading customer relationship management platform. The intern will support various teams in product marketing, customer proof, and competitive intelligence, gaining real-world experience in product marketing and contributing to meaningful initiatives.

Responsibilities:

• Support Product Marketing Managers with research, messaging, and launch preparation for core HubSpot products
• Help develop customer-facing materials such as blog posts, web content, emails, and sales enablement assets
• Conduct competitive and market research to inform positioning and messaging decisions
• Assist with gathering and synthesizing customer insights from internal tools and stakeholder interviews
• Partner with cross-functional teams including Product, Sales, and Customer Success on go-to-market initiatives
• Track and analyze basic performance metrics to understand the impact of launches and campaigns
• Contribute ideas that improve how we communicate product value to customers and prospects
• Support the collection and organization of customer proof, including case studies, testimonials, quotes, and reviews
• Partner with Product Marketing Managers and cross-functional teams to help identify strong customer stories
• Assist with drafting, editing, and tagging customer proof assets for internal and external use
• Maintain and update internal repositories so teams can easily find and use customer proof
• Help analyze how customer proof is used across campaigns, launches, and web experiences
• Coordinate with stakeholders to ensure customer permissions, approvals, and documentation are complete
• Contribute to process improvements that make customer proof easier to scale and activate
• Conduct deep competitive analysis and research to support marketing, sales, and product initiatives
• Monitor competitor activity and analyze their go-to-market strategies, product offerings, and positioning
• Synthesize industry trends and analyze their impact on HubSpot’s business
• Create and design sales enablement assets/tools that help sellers win deals against competitors
• Develop customer-facing marketing content that helps buyers evaluate HubSpot against alternatives

Requirements:

• Currently enrolled in a educational program and will be enrolled throughout the duration of the internship
• Able to commit to a full-time, 40-hour/week internship from June to August 2026
• Strong written and verbal communication skills in English
• High attention to detail and ability to manage multiple tasks in a fast-paced environment
• Comfort working with documentation, spreadsheets, and common productivity tools (e.g., Google Docs, Sheets, Slides)
• Curiosity about technology, SaaS, and how customers use products to solve real problems
• Ability to collaborate across teams and communicate clearly with stakeholders
• Willingness to learn, ask questions, and take initiative in an environment with changing priorities
• Previous internship or academic project experience in marketing, product, or communications
• Familiarity with CRM, SaaS, or B2B marketing concepts
• Experience conducting research or working with data to inform decisions
• Basic knowledge of content management systems or marketing tools
• Previous internship or coursework related to marketing, content, or communications
• Familiarity with B2B marketing or SaaS products
• Experience working with customer stories, testimonials, or reviews (academic or professional)
• Interest in product marketing or go-to-market strategy
• Coursework or experience in marketing strategy, market research, or economics
• Experience using AI for research or marketing
• Interest in SaaS, technology, or product-led growth
• Prior internship or project experience in marketing, research, or strategy