Key skills
AI
About this role
Aico AI DJ is an AI-powered DJ and music engagement platform designed for various venues. They are seeking a Social Media Marketing Manager (Instagram) to manage and grow their Instagram presence, focusing on content creation and audience engagement.
Responsibilities:
- Create and post Reels, Stories, and Feed content
- Develop engaging short-form video content (product demos, party clips, bar/venue use cases, trends, memes)
- Write captions, hooks, and CTAs aligned with brand voice
- Collaborate with the team to repurpose user-generated content (UGC)
- Grow Instagram followers organically through consistent posting, trends, and engagement strategies
- Engage with followers via comments, DMs, and story interactions
- Monitor and leverage Instagram trends, sounds, and formats relevant to music, nightlife, and college culture
- Help define a clear Instagram content strategy (posting cadence, themes, formats)
- Track performance metrics (views, reach, engagement, follower growth)
- Test new content ideas and iterate based on performance
Requirements:
- Strong interest in social media marketing, especially Instagram
- Experience creating short-form video content (Reels, Tik-Tok, Shorts)
- Familiarity with tools like Tik-Tok native editor, CapCut, Canva, or similar
- Strong sense of trends, aesthetics, and storytelling
- Self-starter mindset — comfortable working in a fast-moving startup environment
- Passion for music, nightlife, events, or college culture is a big plus