About this roleMeta is seeking a Business Program Manager, Enterprise Sales to architect and execute the growth strategy for our Business Messaging (WhatsApp, Messenger, Instagram) and Enterprise AI portfolio. Reporting to the Director of Enterprise Sales GTM, you will be the operational backbone of our enterprise sales motion. Your mission is to bring process rigor and program lifecycle management to global sales initiatives, driving velocity and revenue growth across our most critical enterprise clients cross channel.
In this role, you will lead the execution of high-stakes strategic programs that define how Meta’s AI and messaging solutions are sold to and integrated by global enterprises. You will sit at the intersection of strategy and execution—guiding cross-functional teams to ensure global sales readiness for global sales plays, AI product launches, API transitions, and high-value enterprise sales cycles.
Responsibilities
Enterprise Sales Initiatives: Lead end-to-end program management for high-impact sales initiatives. Act as a primary execution lead for the Enterprise Sales leadership team
* Daily Operational Leadership: You will take full ownership of the Rhythm of the Business (ROB), designing and managing the operational cadence—from leadership offsites to weekly reviews—that keeps the organization aligned and moving at pace. By anticipating roadblocks and prepping the Enterprise Sales GTM lead for every interaction well in advance, you ensure they are never reactive, but always positioned to lead with clarity and intent
* AI & Paid Messaging Executive Sponsor liaison: Oversee the complex project plans required to scale AI-powered business agents and paid messaging models (e.g., WhatsApp Business Platform) to aspirational global enterprise clients and partners
* Sales Operational Frameworks: Collate, analyze sales operational needs and create recommendations for business requirements for sales processes and tools, (e.g CRM changes). Partner with enablement teams to create replicable processes and clear playbooks to drive adoption and scalable execution
* Stakeholder Orchestration: Align Product, Engineering, Marketing, and Sales Ops to ensure the "right conversations" happen at the right altitude. Provide an objective, data-driven viewpoint to ensure sales plans meet desired business outcomes
* Risk & Dependency Management: Identify critical interdependencies across the Enterprise ecosystem (ISVs, SIs, and Global Accounts). Proactively assess risks and develop mitigation plans to maintain sales momentum and prevent deal slippage
* Sales Quality & Governance: Oversee program performance to ensure sales motions are optimized for performance, tracking progress against global revenue and adoption goals, monitor risks, gap to goal processes and flag themes for leadership discussion and intervention
Qualifications
10+ years of Program Management experience within Enterprise Sales, Sales Operations, or Strategic Planning—specifically within SaaS, Enterprise AI, or Cloud services
* Methodology Expertise: Demonstrated success in leading complex, large-scale business transformations from strategy to execution using structured program management frameworks
* Leadership & Influence: Proven experience working with executive
stakeholders (Director/VP level)
* Commercial Acumen: Understanding of Enterprise sales/Commercial acumen
* Agility: Experience maintaining organizational priorities in fast-growth environments characterized by high ambiguity and shifting priorities
* Communication: Exceptional skills in translating complex technical roadmaps and sales data into actionable, executive-level recommendations