Bounteous is a premier end-to-end digital transformation consultancy dedicated to partnering with ambitious brands to create digital solutions for today’s complex challenges and tomorrow’s opportunities. They are seeking a Lead Business Intelligence Analyst with deep Adobe Analytics expertise and advanced Power BI capabilities to modernize reporting frameworks and elevate performance insights across the organization.
Responsibilities:
- Turn Marketing Data Into Business Insight
- Translate Adobe Analytics behavioral data into clear performance insights across acquisition, engagement, and revenue
- Connect cross-channel marketing performance (paid media, CRM, ecommerce, web, and app) into unified reporting narratives
- Lead monthly, quarterly, and executive reporting discussions
- Elevate attribution, cohort analysis, and performance reporting into decision frameworks
- Identify optimization opportunities that influence marketing strategy
- Design Scalable BI Solutions (Power BI)
- Build end-to-end Power BI solutions including semantic modeling, DAX development, and visualization design
- Create executive dashboards that become the trusted source of truth
- Modernize fragmented reporting into scalable BI frameworks
- Write advanced SQL to transform and validate large-scale datasets
- Partner with data engineering teams across Snowflake, Azure, or BigQuery environments
- Operate as a Strategic Analytics Partner
- Bridge marketing, engineering, and business leadership
- Help define enterprise measurement frameworks and KPI standards
- Lead client-facing analytics discussions with confidence and clarity
Requirements:
- 7+ years in marketing analytics, business intelligence, or analytics consulting
- 3+ years advanced Power BI experience (data modeling, DAX, governance)
- Deep hands-on expertise with Adobe Analytics
- Strong SQL skills working with large-scale datasets
- Experience presenting insights to senior stakeholders and executives
- Strong data storytelling and visualization capabilities
- Portfolio or work examples demonstrating reporting strategy and Power BI dashboard design required