mPulse Mobile is a leading Health Experience and Insights company dedicated to solving some of healthcare’s biggest challenges. As a Sales Development Representative, you will be responsible for creating qualified pipeline by identifying, engaging, and qualifying prospective customers across health plans, providers, and other healthcare organizations.
Responsibilities:
- Execute high‑volume outbound prospecting through phone, email, LinkedIn, and other channels to generate qualified meetings with key stakeholders at target accounts
- Follow up promptly on inbound leads from webinars, events, content downloads, and marketing campaigns, converting interest into scheduled conversations for Account Executives
- Research target organizations and contacts to understand their business model, member populations, and potential fit with mPulse solutions
- Personalize outreach using insights from campaigns (e.g., CAHPS, HEDIS, Star Ratings, digital engagement, portals) and prospect roles, ensuring relevance and value in every touch
- Conduct initial discovery to identify prospect needs, challenges, and current engagement strategies, and document findings clearly in the CRM (Salesforce)
- Qualify opportunities against defined criteria and schedule introductory meetings, demos, or discovery calls with the appropriate Account Executive
- Maintain accurate, up‑to‑date records of all activities, contacts, and opportunities in the CRM and associated sales tools, following established processes and SLAs
- Partner with Marketing to execute coordinated follow‑up on campaigns, share feedback from conversations, and suggest improvements to messaging and targeting
- Collaborate with Sales leadership to prioritize territories, account lists, and personas that align with go‑to‑market strategy and revenue goals
- Participate in regular coaching, training, and role‑playing sessions to continuously improve messaging, objection handling, and product knowledge
- Meet and consistently exceed weekly and monthly goals for activities, meetings set, and qualified opportunities created
- Represent mPulse in a professional, consultative manner in all interactions with prospects, partners, and internal stakeholders
Requirements:
- 1+ year of experience in a sales, business development, customer success, or other customer‑facing role; internship or equivalent experience will be considered
- Experience working in B2B sales or marketing departments; prior exposure to SaaS or technology solutions preferred
- Bachelor's degree in Business, Marketing, Communications, Healthcare, or a related field; or equivalent combination of education and relevant experience
- Strong written and verbal communication skills, with the ability to clearly articulate value propositions and tailor messages to different audiences
- Comfortable making outbound calls and engaging in early‑stage sales conversations with senior leaders at health plans and provider organizations
- High level of proficiency or strong aptitude for learning sales tools and platforms, including CRM systems (e.g., Salesforce), sales engagement tools (e.g., Outreach), and LinkedIn
- Demonstrated ability to manage time effectively, prioritize multiple tasks, and operate in a metric‑driven, fast‑paced environment
- Proven resilience, curiosity, and problem‑solving skills, with a growth mindset and openness to feedback
- Ability to work collaboratively across teams, including Sales, Marketing, and Operations, to achieve shared pipeline and revenue goals
- Proven professionalism, attention to detail, and follow‑through in documenting activities and next steps
- Prior experience as an SDR/BDR in a SaaS or healthcare organization
- Familiarity with healthcare markets (health plans, providers, PBMs, health systems) and concepts such as member engagement, quality measures, or CAHPS/HEDIS
- Track record of meeting or exceeding activity and pipeline‑generation targets