Deciphex is a company focused on accelerating certainty and pioneering pathology services, and they are seeking a high-performing Regional Business Development Director for the Southern U.S. This role involves building and growing revenue across the region by establishing new leads and winning new business in a largely untapped territory.
Responsibilities:
- Build and execute a territory plan targeting hospital labs, independent pathology groups, and POLs
- Develop and maintain a qualified pipeline aligned with revenue target
- Prospect actively through direct outreach, industry networking, conferences, and referrals
- Convert qualified opportunities into signed service agreements
- Position Diagnexia as a scalable subspecialty coverage solution
- Identify client pain points including:
- Subspecialty coverage gaps (e.g., GI, GU, Derm, Breast)
- Rising locum tenens costs
- Recruiting challenges in difficult geographies
- Turnaround time pressures
- Burnout and uneven workload distribution
- Demonstrate financial and operational ROI versus traditional staffing models
- Develop trusted advisor relationships with Pathologists, Medical Directors, Laboratory Directors, Hospital administrators
- Support onboarding and long-term account growth
- Maintain disciplined CRM documentation
- Forecast accurately
- Manage sales cycle timelines
- Collaborate with marketing and operations teams
Requirements:
- You'll be Southern USA based (given customer timezone & international teams)
- You are comfortable with regular travel on site (30 - 50%)
- To thrive here you bring deep familiarity with regional, and ideally national US diagnostics markets, with a focus on anatomic pathology or digital pathology
- 2-4+ years selling into U.S. hospital pathology groups, independent reference labs, or physician office laboratories
- Demonstrated experience calling directly on pathologists, medical directors, and lab administrators
- Strong understanding of anatomic pathology workflows including accessioning, slide digitization, subspecialty sign-out, and reporting
- Familiarity with CPT coding and professional component billing (e.g., 88305-26)
- Experience selling services (not just capital equipment) with recurring revenue models
- You know how to navigate to pathologists, medical directors, and lab directors, and you already have or can rapidly build a strong network
- You understand the decision making dynamics behind outsourcing pathology and diagnostic services and can engage credibly with pathologists, medical directors, laboratory directors, and operational leaders
- Proven ability to engage & transform leads into sales
- Track record of exceeding KPI's/ Targets - comfortable as a hunter going out to find new business
- You're motivated by building something from the ground up in a company that is reshaping how pathology works for patients and providers
- Experience with GLP regulations or software will be ‘a distinct advantage