Myriad360 is seeking a strategic Field Marketing Manager to lead their marketing initiatives across the Eastern region of the United States. This role will focus on establishing brand presence, driving client engagement, and supporting sales efforts while managing field marketing programs and collaborating with various teams.
Responsibilities:
- Plan, manage, and execute regional programs including client events, conferences, and sponsorships aligned with growth and revenue goals
- Partner with Sales, Partner Marketing, and BDRs to ensure successful outreach, attendance, and follow-up
- Oversee all logistics — from venue sourcing and vendor coordination to communications and on-site execution
- Track and report on event metrics, ROI, and pipeline influence
- Maintain and communicate the national Field Marketing calendar
- Support logistics, sponsorship deliverables, and partner coordination for company-wide initiatives
- Manage budgets, vendor invoicing, and ROI reporting with accuracy and timeliness
- Build reports and presentations for leadership and partner reviews
- Collaborate with Partner Marketing to align sponsorship goals, manage MDF funding, and ensure deliverables are met
- Support co-branded and joint partner activations across the Western region
- Work with the Digital Marketing team to ensure event assets — landing pages, graphics, and emails — align with brand and campaign goals
- Leverage HubSpot and AI tools (e.g., ChatGPT) to optimize content, workflows, and process efficiency
- Uphold Myriad's gold standard of execution, ensuring every detail is thoughtfully managed
- Identify and implement workflow improvements to increase efficiency and scalability
- Serve as a trusted liaison between Marketing, Sales, and external partners
- Maintain flexibility to support occasional events outside standard business hours in a trust-based, flexible environment
- Complete ongoing security awareness training and comply with company policies to the requirements section
- Identify and escalate security risks to the appropriate Executive Leadership Team member and actively contribute to remediation efforts
- Other duties as assigned
Requirements:
- 5+ years of experience in Field Marketing, Event Marketing, or Partner Marketing (tech/VAR ecosystem a plus)
- Proven success managing end-to-end event logistics and regional marketing programs
- Proficiency in Excel (reporting, budgets, attendee tracking) and PowerPoint (presentations and recaps)
- Strong understanding of event logistics, budget tracking, and ROI measurement
- Ability to thrive in a fast-paced, high-growth environment where priorities shift
- Natural collaborative ability, able to work closely with sales and partners
- Familiarity with Salesforce, Trello, HubSpot, event management platforms, or similar tools (a plus)