Business Development Representative

Verisma is seeking a motivated and driven Business Development Representative (BDR) to support their commercial growth efforts. The BDR will play a critical role in qualifying inbound leads, executing strategic outbound outreach, and driving engagement ahead of key industry events.

Responsibilities:

• Rapidly assess and qualify inbound leads from marketing channels
• Set meetings with high-potential prospects and ensure accurate Salesforce tracking
• Collaborate with Sales to ensure smooth handoff and follow-through
• Execute targeted outbound efforts to engage prospective clients
• Maintain an active prospecting list and report progress regularly to Sales counterparts
• Use multiple channels (email, phone, social) to generate interest and schedule meetings
• Drive pre-event meeting scheduling to maximize Verisma’s investment in conferences and trade shows
• Invite and confirm attendance of clients and prospects to Verisma-hosted dinners and networking events
• Support post-event follow-up to convert interest into pipeline
• Work hand-in-hand with Sales counterparts to identify high-value targets and refine outreach strategies
• Share insights from prospect interactions to inform messaging and positioning
• Stay agile and responsive to shifting priorities and market dynamics

Requirements:

• Bachelor's degree in Marketing, Business, preferred
• 2 years of healthcare IT experience driving sales conversations
• Proven experience in sales prospecting and desire to enter into a Sales Executive position in the future
• Familiarity with Salesforce is a plus
• Strong communication and collaboration skills
• Ability to manage multiple projects and meet deadlines
• Detail-oriented with a focus on data accuracy and cleanliness
• Ability to thrive in a fast-paced environment and adapt to changing team needs
• Ability to travel up to 10% of the time, as needed