Growth Marketing Specialist

Corel Corporation is looking for an experienced Growth Marketing Specialist to help change the way the world works. This role involves supporting global integrated campaigns across eCommerce marketing, conversion rate optimization, and content publishing.

Responsibilities:

• Supporting the setup, QA, and monitoring of A/B tests using Optimizely or similar platforms
• Using Google Analytics to track eCommerce funnel performance (trial → purchase → upsell), identify drop-off, and surface improvement opportunities
• QA landing pages, purchase flows, and promotional experiences for accuracy and consistency before going live
• Publishing and maintaining blog and web content optimized for AI-driven and generative search (AIO, GEO, AEO, SEO)
• Using AI tools (writing, image, video) to accelerate content production for blog posts, campaign assets, and lifecycle communications
• Supporting on-page metadata and content updates aligned to discoverability and online goals
• Supporting integrated campaign execution including lifecycle emails, seasonal promotions, eCommerce events, and web updates — ensuring assets are accurate and live on time
• Managing project records and timelines, keeping cross-functional stakeholders aligned and flagging blockers early
• Coordinating with creative, product marketing, and product teams to ensure messaging and assets are aligned and on brand

Requirements:

• 1–3 years of experience in digital marketing, eCommerce, growth/online marketing, or marketing operations
• Understanding of eCommerce and online software sales funnels — trial, purchase, upsell, and renewal
• Working knowledge of Google Analytics — able to read funnel, spot drop-offs, and pull useful insights
• Familiarity with A/B testing platforms (Optimizely or similar) and basic experimentation concepts
• Hands-on knowledge of AIO/GEO/SEO content principles; experience publishing or maintaining web and blog content
• Active, hands-on user of AI tools for content creation, video production, or research workflows — not just awareness
• Strong project management instincts: organized, reliable with timelines, and able to manage multiple concurrent priorities
• High attention to detail; able to QA and catch issues independently before they go live
• Comfortable working in a fast-moving, evolving environment — agile and organized without sacrificing quality
• Bachelor's degree in marketing, Business, or a related field, or equivalent hands-on experience
• A self-starter who takes ownership of detailed, tactical work and follows through without needing constant direction
• Genuinely curious about modern digital marketing, eCommerce, and AI-driven content — motivated to understand the 'why', not just execute tasks
• Highly organized with strong written communication and the ability to juggle multiple concurrent projects
• Motivated to absorb the business and grow their scope — this role is designed to develop