Sr Technical Product Manager

Basis is a company that empowers agencies and brands with innovative software for automating digital media operations. The Sr Technical Product Manager will own and evolve core programmatic workflows, partner with engineering and data science, and ensure platform reliability while driving product strategy and execution.

Responsibilities:

• Own and evolve core programmatic workflows (planning, targeting, bidding, pacing, budgeting, delivery)
• Develop and apply advanced AI/ML techniques — such as bidding optimizations, budget pacing models, multi-objective optimization, and forecasting to improve performance and maximize ROI
• Partner with Engineering and Data Science to deliver high-quality execution and continuous innovation
• Writing Product documentation (Confluence pages, PRDs, Technical specifications) that guides engineering and aligns stakeholders
• Deliver reporting, measurement, and attribution that drive transparency and performance insights
• Ensure platform reliability, low latency, and scalable real-time bidding and data pipelines
• Define and enforce privacy, compliance, identity, and data governance standards
• Collaborate with Sales, CS, and Marketing to drive adoption and monetization of DSP capabilities
• Leading the rollout of new DSP capabilities, including release planning, testing strategies, and enablement resources
• Managing technical debt and advocate for long-term architectural health, balancing velocity with maintainability
• Driving alignment across teams for governance standards and platform best practices

Requirements:

• 5+ years of experience in product management, including 2+ years in a technical or platform-facing PM role
• Proven ability to collaborate with engineers on system design, APIs, data structures, and architecture trade-offs
• Ability to describe and develop QA plans as they apply to product requirements
• Proven ability to own and lead the end‑to‑end product lifecycle, from product strategy and solution design through requirements definition, stakeholder alignment, and streamlined development and go‑to‑market delivery
• Familiarity with backend systems, micro-services, data systems and data models, and event-driven architectures
• Proficiency in working with SQL and comfort reviewing technical documentation and code snippets (you don't need to code, but you should speak the language)
• Experience launching internal tooling, APIs, or platform components that serve multiple teams
• Excellent written and verbal communication skills. You can explain complex systems to non-technical stakeholders and influence them through clarity
• Comfortable navigating ambiguity, identifying patterns across diverse teams, and aligning on shared solutions
• Experience working with advertising APIs, marketing automation, or ad tech platforms is a strong plus
• A mindset of servant leadership. You care about making other teams more successful