Armada is an edge computing startup focused on providing infrastructure to remote areas with limited connectivity. They are seeking a Senior Manager of Analyst Relations to develop and manage their analyst relations program, enhance visibility in industry evaluations, and build strong relationships with key analysts.
Responsibilities:
- Develop & Execute Analyst Relations Strategy: Design and implement an AR strategy that drives Armada’s visibility, credibility, and success in key analyst research reports including Gartner Magic Quadrants, Forrester Waves, IDC MarketScapes, etc
- Manage Analyst Engagements: Coordinate all aspects of analyst engagement, including briefings, inquiries, evaluations, and submissions. Ensure timely delivery of high-quality materials and responses
- Lead MQ & Wave Participation: Serve as the primary lead for Magic Quadrant and Wave submissions — gathering required content, storytelling, messaging, customer references, and internal preparation. Ensure Armada’s narrative and positioning aligns with business objectives and analyst expectations
- Build Relationships: Cultivate strong, trusted relationships with key industry analysts at Gartner, Forrester, IDC, and other influential firms. Act as the primary point of contact for analyst interactions
- Cross-Functional Collaboration: Partner closely with Product, Communications, GTM, Sales, and Executive teams to gather insights, align on messaging, prepare spokespeople, and integrate analyst feedback into product and GTM strategy
- Internal Advocacy & Education: Educate internal stakeholders on analyst agendas, schedules, research themes, and competitive dynamics. Equip executives and product leaders with the context needed to effectively engage analysts
- Drive Execution Accountability: Work alongside Product and R&D to reinforce organizational commitment to the roadmap, own the cadence and clarity of roadmap communications with analysts, and ensure post-delivery updates clearly demonstrate execution against stated plans
- Measurement & Reporting: Track and report analyst interactions, coverage outcomes, influence on key research, and business impact metrics. Provide insights and quarterly assessments to leadership