Marketing Technical Product Manager - Contract

Sia is a next-generation global management consulting group focused on helping clients navigate transformation through strategy and management consulting. They are seeking an experienced Marketing Technical Product Manager to lead large-scale marketing programs, ensuring efficient campaign execution and alignment across various teams.

Responsibilities:

• Own end-to-end execution of technical marketing campaigns, from intake and planning through launch, QA, and performance analysis; includes experiment setup and tracking
• Translate campaign objectives into detailed technical implementation plans, aligning stakeholders on requirements, dependencies, and execution approach
• Build and maintain detailed project plans outlining scope, timelines, and dependencies to ensure high-quality, on-time delivery
• Partner closely with Marketing, Creative, Engineering, Product, and Marketing Data Science (MDS) teams to drive execution alignment and launch readiness
• Drive cross-functional alignment by proactively surfacing risks, resolving blockers, and enabling timely decision-making across stakeholders
• Own campaigns end-to-end including hands-on configuration within internal tools (targeting, pacing, surface selection, asset uploads, etc.)
• Drive campaigns through approval workflows and coordinate launches with Engineering and MDS
• Ensure accurate implementation and validation of campaign tracking, telemetry, and measurement systems prior to launch
• Document campaign configurations, technical specs, and testing plans
• Identify and drive tooling enhancements and process improvements to increase speed to market and reduce operational friction
• Conduct QA to validate campaign setup, targeting accuracy, and delivery performance
• Monitor live campaigns and partner with the MDS team to deploy optimization strategies
• Own bug intake and triage during testing and launch, working closely with Engineering to drive timely resolution
• Leverage status / campaign adoption metrics, survey data, and performance analysis to evaluate campaign impact
• Develop performance summaries and internal updates that highlight key insights, outcomes, and actionable recommendations
• Contribute to best practices, documentation, and process improvements across campaign operations

Requirements:

• 8+ years in technical program management, marketing program management, or marketing operations
• Proven ability to manage multiple programs/projects and proactively communicate status, including progress and blockers
• Hands-on experience with marketing technology platforms or campaign management tools
• Strong experience partnering with engineering, data science, and analytics teams
• Excellent communication skills, with the ability to translate complex technical concepts for non-technical audiences
• Proven ability to manage multiple concurrent projects in a fast-paced environment
• Strong organizational skills, including planning, prioritization, and risk management
• High attention to detail and a proactive, problem-solving mindset
• Quick learner with strong technical aptitude