Senior Business Analyst - GTM Operations

Argano is a digital consultancy focused on high-performance operations, and they are seeking a Senior Business Analyst for GTM Operations. This role is responsible for translating GTM strategy into scalable processes and metrics, ensuring data integrity across systems like Salesforce, and driving performance across various business functions.

Responsibilities:

• Own GTM requirements by gathering, documenting, and prioritizing business requirements for actionable GTM insights and AI automation, including processes, reporting, agentic, and ongoing systems enhancements
• Design, maintain and utilize executive-ready dashboards and KPIs for GTM optimized performance including pipeline coverage, conversion, velocity, forecasting inputs, and GTM productivity
• Establish GTM data standards, definitions, and governance to improve Salesforce hygiene, accuracy, and usability
• Map current-state GTM workflows (lead to opportunity to quote to booking to delivery handoff) and define future-state improvements
• Partner with Sales Performance Mgmt plus Salesforce RevOps, administrators, and delivery teams on configuration, enablement, and release communications
• Facilitate cross-functional working sessions and produce clear documentation and leadership-ready summaries

Requirements:

• 5+ years of experience in GTM Operations, Sales Operations, Revenue/Growth Operations, or Business Analysis within B2B SaaS and/or technology services or consulting environments
• Strong hands-on experience with Salesforce CRM and familiarity with adjacent GTM systems such as CPQ/CLM, marketing automation (Hubspot), Outreach.io, forecasting, and BI tools
• Demonstrated experience building KPI frameworks, dashboards, and operational reporting for GTM leadership with recommendations and actions
• Strong requirements documentation, process mapping, and leadership skills
• Excellent written and verbal communication skills with the ability to bridge technical and executive audiences
• Experience supporting professional services GTM motions including project-based, managed services, and recurring revenue
• Experience operating in a multi-business-unit or matrixed GTM environment