Comcast is seeking a strategic and analytically driven Group Product Manager for Universal Ads to define and scale their reporting, insights, and audience capabilities. This role involves owning the vision and roadmap for advertiser reporting and insights generation while partnering cross-functionally to empower advertisers with data-driven optimization features.
Responsibilities:
- Own and execute the multi-year product strategy and roadmap for reporting infrastructure, insights & analytics, experimentation, and audience targeting across Universal Ads Manager and the Marketing API
- Build and scale robust reporting infrastructure that ensures data accuracy, governance, reliability, and performance at platform scale
- Deliver intuitive, self-serve reporting and dashboard experiences that enable advertisers to generate, customize, schedule, and export insights across diverse dimensions, metrics, and campaign objectives
- Define and launch scalable audience targeting products, transforming customer, behavioral, and market signals into performance-driven activation capabilities
- Develop advanced audience insights solutions that surface segmentation, reach, overlap, and performance intelligence to inform planning, optimization, and budget allocation
- Integrate ML-driven insights into reporting and activation workflows to enable automated optimization and signal-based decisioning
- Drive execution in an agile environment, partnering closely with engineering, data science, and analytics to prioritize backlogs, define clear requirements, and deliver high-impact capabilities
- Conduct competitive and market analysis to continuously elevate measurement transparency, targeting precision, and advertiser performance outcomes
Requirements:
- Bachelor's Degree
- 10 Years + relevant work experience
- Successfully built reporting platforms, targeting systems, and measurement products within digital advertising ecosystems
- Understanding of how data clarity drives spend, retention, and long-term growth
- Ability to own and execute the multi-year product strategy and roadmap for reporting infrastructure, insights & analytics, experimentation, and audience targeting
- Experience in building and scaling robust reporting infrastructure that ensures data accuracy, governance, reliability, and performance at platform scale
- Ability to deliver intuitive, self-serve reporting and dashboard experiences that enable advertisers to generate, customize, schedule, and export insights across diverse dimensions, metrics, and campaign objectives
- Experience in defining and launching scalable audience targeting products
- Ability to develop advanced audience insights solutions that surface segmentation, reach, overlap, and performance intelligence
- Experience in integrating ML-driven insights into reporting and activation workflows
- Ability to drive execution in an agile environment, partnering closely with engineering, data science, and analytics
- Experience in conducting competitive and market analysis to elevate measurement transparency, targeting precision, and advertiser performance outcomes