Mgr Social Media

Req ID:  11808  

 

JOIN AN INDUSTRY LEADER! Quality First & Green Always

Sloan is the world’s leading manufacturer of commercial plumbing systems and has been in operation since 1906. We are at the forefront of the green building movement and provide sustainable restroom solutions. We manufacture water- efficient products including flush valves, electronic faucets, soap dispensing and sink systems along with vitreous china fixtures for commercial, industrial and institutional markets worldwide.

 

 

The B2B Social Media Manager will work to evolve, execute, and evaluate the B2B social media strategy for Sloan and its subsidiaries. The overall goal is to contribute to business development by driving traffic to the website through compelling, on-brand content that is connected to sales priorities and resonates with our business audiences (commercial architects, interior designers, plumbing engineers, building owners, facility managers, and general and plumbing contractors). 

 

What you will do:

• Develop a measurable B2B social media plan with a cohesive content strategy
  aligned to Sloan’s marketing goals
• Conduct research, analyze audience behaviors, and uncover relevant trends to
  inform creative direction
• Own the editorial calendar: planning, developing, scheduling, and monitoring posts
  that highlight commercial restroom solutions, company culture, and industry thought leadership
• Use Sprout Social to plan, publish, monitor, and report on Sloan’s social performance
  across accounts
• Integrate Sloan’s B2B marketing direction into social media by collaborating with top
  company executives, the marketing team, the sales team, subject matter experts, external influencers, and agency partners
• Identify and partner with select B2B social influencers for social amplification
• Develop and maintain a consistent brand voice and visual identity across all channels
• Create and publish compelling organic, scroll-stopping content and campaigns that drive awareness, growth, engagement and website traffic. Curate a steady cadence of content from events, case studies, public relations, and internal stories
• Partner with freelancers and agency partners on the production of short-form video
  content and oversee paid social media initiatives.
• Monitor industry, partner, and competitor activity to identify insights that enable
  you to take advantage of opportunities and optimize content performance
• Use social listening and analytics tools (e.g., Google Analytics, Sprout Social) to track
  performance and translate insights into actionable recommendations
• Clearly communicate insights and recommendations with reports to the marketing
  team and leadership on a monthly, quarterly, and annual basis

 

What we are looking for:

• Bachelor's Degree in Marketing, Communications, Journalism, or related field.
• 3+ Years Hands-on B2B social media marketing experience with strong grasp of B2B
  marketing principles, tactics, and analytics
• 3+ Years Relevant Experience Hands on experience creating engaging video content
  using Adobe Premiere Rush, InShot, Splice, etc.
• 3+ Years Relevant Experience Hands on experience with photography, videography,
  and other visual content creation.
• 4+ Years Relevant Experience Social media content creation and research
  experience.
• High level of attention to detail and accuracy.
• Knowledge of media production, communication, and dissemination techniques and
  methods. This includes alternative ways to inform and entertain via written, oral,
  and visual media.
• Organizational skills with ability to prioritize and meet multiple deadlines.
• Experience collaborating with executives, partners, freelancers, internal subject
  matter experts, and agencies to deliver cohesive campaigns
• Stays current with social media management and strategies (e.g., new platforms,
  trending, hashtags, tools, and best practices.

#LI-BH1

 

                                                                                 Why you’ll love working here:

Inclusive Culture: YOU Belong at Sloan

At Sloan, we are committed to fostering an inclusive and diverse workplace where diverse backgrounds and perspectives are embraced and celebrated. We proudly offer equal employment opportunities regardless of race, color, religion, sex, sexual orientation, gender identity and expression, national origin, disability, age, genetic information, marital status, political affiliation, veteran status, or any other characteristic protected by law.

Growth Opportunities: We invest in our employees’ professional development with ongoing training and career advancement opportunities.

Innovative Projects: Be part of exciting projects that push the boundaries of technology and have make a real difference in the world.

  Compensation:

The compensation range for this U.S.-based position is $99,000 - $110,000 annually.

This position is eligible to participate in the company incentive plan. The terms and conditions of the company incentive  plan will be provided to plan participants on an annual basis.

Our compensation range reflects our good faith estimate of what an ideal candidate can expect, but final agreed upon compensation will always be based on the individual candidate’s experience, skills, qualifications, and other job-related or market factors that may prove relevant during the hiring process.

Benefits:

• Comprehensive Health Coverage: Medical (including prescription coverage), Dental, and Vision Insurance, effective the first of the month following your hire date.
• Health Savings Account (HSA): With company contributions for most medical plan options.
• Financial Security: Basic Life, Basic Accidental Death and Dismemberment, Short-term Disability, Long-term Disability, and Accident Insurance.
•  
• Additional Protection: Optional Life, Critical Illness, Hospital Indemnity, Legal, Pet Insurance, and Identity Theft Protection.
• Convenient Commuter Benefits: Save on your daily commute.
• Flexible Spending Accounts: Dependent Care FSA to help manage your expenses.
• Wellness Support: Employee Assistance Plan and Wellness Programs to keep you healthy and happy.
• Retirement Savings: 401(k) Retirement Savings Plan with a company match and immediate vesting.
• Generous Time Off: Paid Holidays, Volunteer Time Off, Paid Time Off, Sick Leave, Military Leave, Parental Leave, Bereavement Leave, and other paid or unpaid state/local leaves where required.
• Work-Life Balance: Hybrid Work Program to support your flexibility.
• Employee Referral Program: Earn rewards for referring great talent.
• Professional Development: Tuition Reimbursement Program to help you grow your skills.
• Community and Networking: Join our Employee Business Groups and connect with colleagues.

We Are Proud Partners With the Chicago Cubs

We are a Legacy Partner of the Chicago Cubs and we are proud to be the organization’s official water efficiency partner! Through this relationship, which includes the naming rights to Sloan Park, the Cubs’ Spring Training facility in Mesa, Arizona, we have had the opportunity to promote our brand and continue our water conservation efforts in the city of Chicago and around the world.

JOIN AN INDUSTRY LEADER!

 

For additional company information please visit our website at www.sloan.com.

We Are An Equal Opportunity Employer.