DeleteMe is a leader in proactive privacy protection, helping individuals and businesses reduce their human attack surface by removing exposed personal data. The Affiliate Marketing Manager will own and scale the affiliate channel, managing relationships with top affiliates and driving performance growth through strategic initiatives.
Responsibilities:
- Own and grow DeleteMe’s affiliate marketing program — manage strategy, execution, and performance across all affiliate partners
- Scale revenue and ROAS: Develop and execute strategies to 2–3x affiliate channel performance year-over-year
- Recruit and onboard new affiliates: Identify, vet, and activate high-value partners in security, technology, personal finance, and other categories
- Manage existing relationships: Deepen partnerships with top affiliates through co-marketing, custom offers, and dedicated creative support
- Optimize economics: Evaluate commission structures, track efficiency, and ensure channel profitability in line with LTV:CAC goals
- Collaborate cross-functionally: Work with creative, paid media, influencer, and analytics teams to align messaging, assets, and reporting
- Measure and report performance: Maintain accurate attribution tracking, forecast growth, and provide actionable insights to leadership
- Stay ahead of industry trends: Monitor emerging affiliate models (content, comparison, review, YouTube, podcast) and identify new partnership opportunities
Requirements:
- 4–7 years of affiliate or partner marketing experience in B2C, SaaS, or subscription businesses
- Proven track record of managing and growing affiliate programs generating $1M+ in annual revenue
- Demonstrated ability to 2–3× channel performance through optimization, recruitment, and partner strategy
- Deep understanding of affiliate networks, tracking platforms, and analytics tools (e.g., Everflow, PartnerStack, CJ, or ShareASale)
- Strong negotiation, relationship-building, and communication skills
- Analytical mindset with proficiency in Excel/Sheets and data visualization
- Experience in consumer privacy, cybersecurity, VPN, Antivirus, Identity Theft or Password Manager verticals a plus