AI Product Portfolio Manager

ServiceNow is a global market leader in innovative AI-enhanced technology, seeking an AI Product Portfolio Manager to define a vision for AI deployment across marketing. This role involves creating actionable roadmaps, ensuring alignment with enterprise standards, and driving AI proficiency within the marketing organization.

Responsibilities:

• Own the AI MarTech and agentic roadmap, prioritizing capabilities that eliminate redundant workflows, increase speed to market, and improve decision quality
• Evaluate AI tools, platforms, and vendor offerings to determine strategic fit, scalability, and integration within ServiceNow’s marketing and enterprise technology environment
• Identify, design, and scale agentic and multi-agent use cases that replace manual processes with durable, governed automation
• Develop and deliver the executive narrative that aligns AI strategy, investment, and operating impact, enabling leadership to make clear tradeoffs and funding decisions
• Drive AI proficiency across the marketing organization by shaping enablement strategies, learning paths, and practical adoption models that move teams from curiosity to competence
• Partner with AI, security, legal, and data leaders to ensure responsible deployment, governance alignment, and long-term scalability
• Track and demonstrate value creation, ensuring AI investments deliver measurable productivity gains and strategic leverage, not isolated wins

Requirements:

• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry
• 12+ years of experience across Product Management, Marketing Strategy, Marketing Operations, Transformation, or Product-led Growth, with demonstrated leadership in AI-driven initiatives and demonstrated ownership of complex, cross-functional initiatives
• Proven experience evaluating and deploying AI tools, platforms, and workflows across a marketing ecosystem, with accountability for outcomes
• Proven ability to assess and rationalize complex MarTech and AI ecosystems, translating strategy into clear roadmaps and execution priorities
• Deep understanding of AI agents, LLMs, generative AI, and agentic workflows, with a practical bias toward business and operational impact
• Experience building executive-level narratives that connect AI investment to business performance, efficiency, and growth
• Strong cross-functional leader who can align product, marketing, technology, and vendors around a single strategic direction
• Comfort operating in ambiguity while driving toward clarity, focus, and outcomes at scale
• Clear, credible communicator with the ability to influence senior leaders and align diverse stakeholders