Livestock Marketing Operations Manager, Precision Animal Health

Zoetis is a leader in animal health, and they are seeking a Livestock Marketing Operations Manager to lead marketing operations for their beef and dairy portfolios. This role focuses on driving projects through cross-functional coordination, managing budgets, and enabling sales teams with effective marketing tools and materials.

Responsibilities:

• Serve as primary point of contact for Bader Rutter (agency of record) and FWD, managing workflow, timelines and strategic alignment
• Manage contracted creative resource (Inman Creative), including workload prioritization and deliverable quality
• Ensure all external partners adhere to brand standards, compliance requirements and project deadlines
• Own and manage the Livestock Marketing budget, including forecasting, tracking and spend reporting
• Track POs, invoices and vendor payments through internal systems in coordination with finance and procurement
• Monitor paid media budgets and performance, ensuring optimization recommendations are documented and actioned
• Drive Beef Team sales enablement, developing tools and assets that empower the field sales organization
• Translate technical product knowledge into customer-ready messaging such as sales decks, one-pagers, FAQs and use-case sheets
• Align messaging with commercial strategy across beef and dairy portfolios
• Plan, manage and deliver marketing projects from brief through distribution across the full livestock portfolio
• Coordinate cross-functional stakeholders, agencies and vendors; create timelines, manage risks and maintain speed to market
• Manage tasks in Asana including assignments, due dates, dependencies and status tracking
• Manage Marketing Legal and Regulatory Review through defined stage gates and approvals
• Maintain trails of feedback, redlines and final approvals across all deliverables
• Oversee earned media engagements including outreach coordination, briefing materials and press responses
• Manage paid media buys with agency partners, including brief development, asset readiness and flight scheduling

Requirements:

• 5+ years of experience in marketing operations, project management, or marketing management, preferably within animal health, agriculture, or life sciences
• Demonstrated experience managing external agencies and creative vendors
• Proven ability to manage marketing budgets with financial rigor and accountability
• Strong project management skills with experience using tools such as Asana or similar platforms
• Excellent written and verbal communication skills, with the ability to translate complex technical content into clear, customer-facing materials
• Experience developing sales enablement content and partnering with commercial teams
• Strong organizational skills with the ability to manage multiple projects simultaneously and adapt to shifting priorities
• Experience in the livestock or animal health industry, with familiarity across beef and dairy segments
• Background in managing paid and earned media programs
• Experience navigating legal and regulatory review processes for marketing materials
• Familiarity with procurement and finance workflows related to vendor management
• Bachelor's degree in Marketing, Communications, Agriculture, Animal Science, or a related field