Business Development Representative

Trustana is a B2B SaaS company based out of Singapore transforming how businesses manage and optimize product data. They are seeking a highly motivated Business Development Representative (BDR) to generate and qualify leads, build relationships with potential clients, and help grow their presence in North America.

Responsibilities:

• Lead Generation & Outreach: Proactively identify and engage potential customers through cold calls, emails, and LinkedIn outreach
• Market Research: Identify key industry trends, potential customers, and strategic entry points into the US market
• Qualify Leads: Conduct initial discovery calls to assess customer needs, pain points, and fit for Trustana’s solutions
• Collaborate with Sales & Marketing: Work closely with Account Executives and Marketing to refine outreach strategies and messaging
• CRM Management: Maintain accurate records of all prospecting activities and customer interactions in the CRM
• Event & Webinar Participation: Represent Trustana in virtual events, webinars, and trade shows focused on SaaS and retail technology