Field Marketing Manager

Birdeye is the leading agentic marketing platform for multi-location brands, and they are seeking a Field Marketing & Events Manager to drive pipeline through high-impact, in-person events across key U.S. markets. The role involves planning and executing field events, managing logistics, and tracking event performance in collaboration with Sales and other internal teams.

Responsibilities:

• Own field events end-to-end, from developing the event concept and managing budgets, vendors, and logistics, to aligning with Sales, executing on-site, and tracking post-event ROI and pipeline impact
• Partner closely with Sales to plan and execute owned events across multiple U.S. cities
• Manage all event logistics including venues, vendors, catering, AV, signage, shipping, and on-site execution
• Coordinate with internal teams including RevOps, Design, Product Marketing, and Customer Marketing to ensure alignment and strong execution
• Track and report on event performance, including registrations, attendance, meetings, pipeline influenced, and revenue impact
• Maintain organized event trackers, timelines, and post-event recaps
• Support additional field marketing programs as needed, including sponsored events, trade shows, partner events, and larger regional or national initiatives

Requirements:

• 2–4 years of experience in field marketing, event marketing, or B2B marketing
• Experience working closely with Sales teams and supporting pipeline goals
• Strong project management and organizational skills
• Comfortable managing multiple events across different markets at once
• Experience managing budgets and tracking ROI
• Clear, professional communicator with strong attention to detail
• Willingness to travel up to 10-20% for events (typically 2-3 times a month for 2 days each)
• Core working hours are 8:00 AM–5:00 PM CST (open to PST hours). This role supports live events, which will require occasional evenings or weekends during event times. Flexibility is expected, with time balanced during non-event weeks