Transcarent is looking for an experienced product marketer to join their team on a contract basis, focusing on pharmacy benefits go-to-market strategies. The role involves refining core product positioning, enabling sales teams, and supporting go-to-market launches for pharmacy solutions.
Responsibilities:
- Refine and maintain the core positioning for our pharmacy solutions, including our transparent PBM and pharmacy-led navigation offerings
- Build and update the assets our Sales and Solutions teams use in active deals: pitch narratives, talk tracks, objection handling, competitive positioning, and proof points
- Develop materials designed for benefits consultants and advisors — how we fit into the benefits stack, how we compare to traditional and transparent PBM arrangements, and what outcomes employers should expect
- Provide go-to-market support for pharmacy product launches and updates, including messaging, tiering, and channel execution in partnership with cross-functional teammates
Requirements:
- 6+ years of product marketing experience, with meaningful time spent in pharmacy benefits required
- Direct familiarity with how self-insured employers and benefits consultants evaluate and buy pharmacy solutions
- Ability to produce polished, audience-ready deliverables independently — you write well and know what good looks like
- Comfortable bringing structure to your environment; this role requires good judgment on prioritization and a bias toward action
- Experience in B2B or B2B2C healthcare; benefits navigation or health plan experience is a plus