Marketing Specialist - Web Production

BECU is a financial institution committed to serving its members and communities. As a Marketing Specialist for Web Production, you will help shape the online experience by managing website content, supporting web production schedules, and collaborating with marketing teams to enhance member engagement.

Responsibilities:

• Website Content Publishing: You will build, update, and publish website content using a Content Management System (CMS), ensuring content is accurate, accessible, and aligned with brand guidelines
• Web Production Scheduling: You will support and help maintain web production content schedules and timelines to ensure timely delivery of updates and enhancements
• Website Request Support: You will work one‑on‑one with business partners who request website content updates, including PDFs, images, and basic content changes
• Redirect Pages and URLs: You will archive site pages, set up page redirects, and create alias URLs to support content updates
• Marketing Campaign Support: You will execution of marketing campaigns and initiatives across web channels
• Marketing Planning & Brief Development: You will help develop simple marketing plans and assist with drafting project briefs to guide campaign and web production work
• Process & Documentation Support: You will assist with documenting new website publishing processes and updating existing procedures to improve consistency and efficiency
• Market & Competitive Research: You will research and benchmark competitors’ marketing website strategies, tactics, and best practices to inform continuous improvement
• Project Coordination: You will coordinate meetings, deliverables, and timelines while supporting project management and on‑time delivery
• Stakeholder & Partner Communication: You will support clear, timely communication with internal stakeholders and external partners to maintain alignment
• Brand Consistency: You will help ensure brand consistency across all website content and marketing materials

Requirements:

• Typically requires a Bachelor's degree in Marketing, Business Administration, or Communications, or equivalent work or education-related experience
• Typically requires a minimum of 1 year of marketing or web production experience in a business environment
• Working experience building and publishing website content on enterprise-level CMS platforms (Optimizely or Sitecore preferred)
• Project management skills required, with a strong service focus and ability to manage multiple projects and deliverables
• Understanding of web publishing workflows, approvals and version control
• Ability to follow design guidelines and have a design eye for web page layout
• Basic HTML knowledge
• Familiarity with design tools (Figma)
• Basic Photoshop knowledge for image sizing and formatting
• Ability to manage multiple projects and meet deadlines
• Proficient in written communication with attention to detail
• Adaptable and willing to learn new tools and technologies
• PC skills, including proficiency in Microsoft Office
• Analytical and problem-solving skills
• Knowledge of brand and its relation to positioning, marketing strategies, and tactics
• Ability to set and achieve project-related goals that support overall marketing and web production strategies