Adobe is a well-established corporation seeking a Senior Product Marketing Manager-B2B to drive enterprise product marketing initiatives. The role involves shaping product narratives and enabling sales and marketing activation, impacting product strategy and cross-functional stakeholders.
Responsibilities:
- Develop a customer-facing enterprise product roadmap that communicates direction and priorities with an outcome-focused narrative
- Support activation through sales enablement materials and programs
- Translate business and product strategy into a clear strategic point of view and supporting narrative for thought leadership projects
- Collaborate with internal stakeholders and third-party partners to build forward-looking deliverables and activation plans
- Provide sabbatical coverage for core product marketing responsibilities to ensure continuity
Requirements:
- 5+ years of B2B product marketing experience
- Strong background in enterprise product storytelling, customer-facing roadmaps, and thought leadership development
- Solid understanding of the generative AI market, solutions, and industry trends
- Bachelor's degree or equivalent experience in business, marketing, or technology
- MBA
- Familiarity with the client's creative product ecosystem
- Prior experience working at the client or similar organizations