Viral Nation specializes in building social-first ecosystems for brands to connect with modern consumers. The Senior Creative Project Manager is responsible for overseeing the production and delivery of social-first creative content, managing a portfolio of projects, and ensuring that all creative output meets client brand guidelines and quality standards.
Responsibilities:
- Overseeing the production and delivery of social-first creative content
- Managing content developed by internal creative professionals including designers, editors, videographers, motion artists, and copywriters for distribution across clients' owned-social channels
- Transforming strategic briefs into actionable production plans, encompassing design sprints, filming schedules, revision cycles, platform-specific asset matrices, and definitive delivery timelines
- Overseeing a portfolio of concurrent projects for diverse clients, each with unique creative requirements and production schedules
- Planning for content volumes that escalate over varying timeframes during new engagements; managing creative resources effectively, and making professional judgments regarding scope, quality, and timeline trade-offs independently
- Managing internal creative team workloads and external vendor capacity across concurrent productions
- Tracking burn rates against SOW allocations, flagging scope creep early, and building change-order recommendations before the client has to ask
- Ensuring all creative output meets client brand guidelines, platform specifications, and VN’s quality bar
- Identifying recurring friction in the creative production workflow and proposing systemic fixes including template libraries, approval flow redesigns, briefing standards, project management tool optimization
- Building and maintaining production timelines, content calendars, and deliverable tracking sheets across all active creative projects
- Writing and routing creative briefs to internal teams and external vendors via project management tools and in internal Slack communications
- Managing the full content production workflow: concepting, scripting, design, shooting, editing, revision rounds, client approvals, and final asset delivery
- Running internal creative kick-offs, production status syncs, and post-project retrospectives
- Coordinating multi-format asset production across platforms with awareness of platform-specific specs, aspect ratios, and timelines
- Managing creative review cycles, version tracking, stakeholder feedback consolidation
- Tracking utilization and hours in time tracking tools; managing scope changes and production cost variances against SOW budgets
Requirements:
- 7+ years in project management within a marketing, advertising, or creative agency environment, with a significant portion spent managing creative production workflows. In-house brand experience alone is not sufficient, you'll need to have managed the complexity of multi-client, multi-stakeholder agency production
- Creative production expertise: You've managed social-first content production across formats including video (short-form and long-form), static design, motion graphics, photography, and UGC-style content. You understand the production lifecycle from concept through final delivery, and you can speak credibly to creative teams about timelines, feasibility, and quality trade-offs
- Social and influencer fluency: You're well-rounded in social media marketing and influencer/creator campaigns. You understand creator content workflows, usage rights (organic vs. paid windows), content approvals, and how social creative fits into larger campaign strategies, even though your day-to-day focus is studio production
- Multi-platform fluency: Deep working knowledge of content specs, formats, and production requirements across Instagram, TikTok, and YouTube. You know the difference between producing a Reel, a TikTok, a YouTube Short, and a YouTube long-form piece and why each requires different timelines and labor. Experience with Pinterest, Snapchat, Reddit, or X is a plus
- Financial acumen: You've owned production budgets and can manage burn tracking, variance reporting, and scope change recommendations without a finance team holding your hand. You understand how per-unit content fees map to creative staff hours
- Tool proficiency: Comfortable with project management platforms, creative review tools, Google Suite, and Slack as core working tools
- Cross-functional leadership: Demonstrated ability to drive alignment across creative, strategy, account, and operations teams that don't report to you. You influence through clarity, preparation, and follow-through, not org chart authority
- Communication: Excellent written and verbal skills. You can write a tight creative brief, give direct feedback to a designer, run a productive production sync, and present a delivery timeline to senior brand stakeholders with equal confidence
- Hands-on experience managing video shoots, photo shoots, or studio productions where you've been on set and understand the logistics of physical and remote content production
- Experience with Frame.io, Ziflow, or equivalent creative review and approval tools for managing multi-stakeholder feedback cycles
- Experience with time tracking and project management tools for time tracking, utilization monitoring, and project financials
- PMP, PgMP, or equivalent project management certification
- Working knowledge of design and editing software (Adobe Creative Suite, Figma, CapCut, DaVinci Resolve) not as a practitioner, but enough to give informed feedback and understand production timelines
- Experience supporting new business pitches and RFP responses with production scoping, creative staffing models, and timeline development
- Previous work at a social-first agency, influencer marketing agency, or content production studio