Commercial Business Development Manager (m/w/d)

Bruker Corporation is a leader in the post-genomic era, enabling scientists and engineers to make breakthrough discoveries. They are seeking a Commercial Business Development Manager to combine product management with business development, focusing on the Molecular Diagnostics division in Germany and collaborating closely with sales and marketing teams.

Responsibilities:

• Responsibility for defined product lines in the Molecular Diagnostics division in Germany
• Analysis of market trends, customer requirements and the competitive landscape
• Development of product and business strategies across the entire product lifecycle
• Development of value propositions, product positioning and use cases
• Gathering information on competitors and positioning
• Up-to-date knowledge transfer regarding remuneration
• Management and active preparation of conference participation, including budgeting
• Compilation of market needs and product requirements
• Communication of market trends and events
• Close collaboration with the Applications Team regarding studies and evaluations
• Adaptation and optimisation of contracts
• Pricing
• Optimisation of SFDC. Collaboration with the SFDC team
• Product launch activities
• Close operational collaboration with the Sales Manager and the sales team
• Active support for the field sales team with customer appointments, projects and tenders
• Identification and development of new market and business opportunities
• Support with pricing, portfolio and quotation strategies
• Close coordination with product management, marketing and R&D in Italy and Germany
• Translation of market requirements into clear product and development initiatives
• Collaboration on international launches; Contributing to international launch and portfolio projects
• Creating and maintaining product documentation, presentations and training materials
• Delivering product training (internal and external)
• Representing ELITech products at trade fairs, conferences and customer events

Requirements:

• A degree in natural sciences, life sciences, medical technology, biotechnology or a related field
• Several years' experience in product management, business development or technical sales within the IVD / Molecular Diagnostics sector
• A good understanding of laboratory processes, clinical applications and regulatory frameworks (e.g. IVDR)
• Strong market and customer focus, as well as strategic thinking
• Excellent communication and presentation skills
• Independent, structured and entrepreneurial approach to work
• Willingness to travel in collaboration with the sales team (field work, customer visits, internal meetings)
• Excellent command of German and English; Italian would be an advantage