Strategy Manager, Post Sale (Influencer Marketing)

Viral Nation specializes in building social-first ecosystems for brands to connect with modern consumers. The Strategy Manager for Post Sale will develop and execute impactful marketing strategies in the influencer marketing space, overseeing proposal development, leading a team, and ensuring alignment among stakeholders.

Responsibilities:

• Developing integrated strategies for potential and existing clients, collaborating with executives and senior leadership
• Overseeing proposal development: identifying gaps, refining structure and flow, streamlining content, and ensuring inclusion of key elements
• Developing and implementing methods and frameworks to enhance the team's strategic thinking and content creation
• Leading collaborative work sessions, synthesizing output, and presenting confidently internally and externally
• Translating data (qualitative and quantitative) into actionable strategies, identifying research gaps
• Ensuring internal alignment and rallying stakeholders behind strategic recommendations
• Providing strategic leadership, introducing relevant processes, tools, and training
• Leading creative brainstorms with stakeholders and clients
• Managing the Strategy team: including hiring, onboarding, training, workflow planning, project coordination (including RFPs), and day-to-day management
• Maintaining up-to-date proposal templates, asset banks, and a database of proposals and projects
• Fostering a positive team culture, providing counsel, and overseeing work quality and client transitions
• Sharing learnings, best practices, and industry insights
• Guiding decision-making and providing counsel to internal and external stakeholders, including ELT
• Promoting innovation by sharing new tools, processes, and industry news
• Overseeing timelines and guiding multiple projects and departments
• Interpreting RFPs and delegating tasks effectively
• Continuously seeking process efficiencies

Requirements:

• Bachelor's degree/diploma in Communications, Marketing, PR, Business, or equivalent experience
• 8+ years of agency/in-house experience in marketing strategy, creative accounts, or influencer marketing (2-3 years specifically in influencer marketing preferred)
• Experience developing creative strategies for RFPs/pitches and coordinating/ideating strategic campaigns across internal/client/partner teams
• 2+ years of team and project management experience
• Proven ability to conduct quantitative/qualitative research, analyze data, and translate insights into actionable strategies across various digital channels (omnichannel experience preferred)
• Excellent communication (written, verbal, presentation), interpersonal, and organizational skills, with the ability to work under pressure and meet tight deadlines; proficiency in Google Workspace and Microsoft Office
• 2-3 years specifically in influencer marketing preferred
• Omnichannel experience preferred