Arcade is a company focused on shaping narratives and customer experiences through effective product marketing. The Senior Product Marketing Manager will be responsible for managing product communications, executing releases, and collaborating closely with various teams to ensure customer feedback is integrated into the product strategy.
Responsibilities:
- Turn technical and AI concepts into clear, compelling, high-quality content across changelogs, product releases, webpages, social posts, and customer stories
- Own releases end to end, from small changelog updates to larger rollouts, driving momentum across internal teams, customers, and the broader market
- Work closely with product and engineering to translate evolving features into compelling, customer-ready narratives
- Stay relentlessly close to customers and prospects by joining sales and CS calls, running your own conversations, and grounding strategy in real buyer language
- Build and maintain a strong understanding of the competitive landscape and how buyers evaluate products
- Proactively enable BDRs, AEs, and CSMs with clear talk tracks, guidance, and context on the market, competitors, and buyer behavior
- Explore and apply new AI and marketing tools to improve the speed, quality, and leverage of your work
Requirements:
- 3–5 years of PMM experience
- Ability to turn technical and AI concepts into clear, compelling, high-quality content
- Experience owning releases end to end
- Ability to work closely with product and engineering to translate evolving features into compelling narratives
- Strong understanding of the competitive landscape and buyer evaluation
- Proactive enablement of BDRs, AEs, and CSMs with guidance on market, competitors, and buyer behavior
- Experience exploring and applying new AI and marketing tools
- Strong storytelling ability with editorial judgment
- Decisive and cross-functional driving skills
- Continuous customer and competitor engagement
- Proactive partnership with the field
- Ownership and accountability in decision-making
- Experience collaborating in an environment with fast paced innovation
- Experience building out competitive intelligence and sales enablement
- Experience hosting customers for fireside chats, webinars, etc
- Familiarity with AI-powered marketing tools