Model N is the leader in revenue optimization and compliance for highly regulated industries, serving global enterprises across Life Sciences and High Tech. The Director of Product Marketing will be responsible for driving go-to-market strategy, product messaging, launches, sales enablement, and competitive positioning for the Model N product portfolio.
Responsibilities:
- Define and execute go-to-market strategies in partnership with Product Management, Revenue Operations, and Sales Enablement
- Develop compelling positioning, value messaging, and launch plans to drive adoption and growth
- Refine and optimize messaging to support customer satisfaction and retention
- Create impactful content for demand generation, product initiatives, and brand awareness
- Deliver messaging and collateral including persona value frameworks, website copy, webinars, case studies, and thought leadership content
- Prepare executive-level presentations for sales, strategy, Customer Advisory Boards, and industry events
- Equip Sales, Solutions Engineering, Customer Success, and Professional Services with the right tools and training to win deals and expand accounts
- Build a framework with Customer Success for QBRs and feature release enablement
- Partner across the business to ensure consistent, value-based messaging in all customer engagements
- Maintain deep knowledge of the competitive landscape and industry trends
- Provide win/loss insights and competitive tools that help teams differentiate Model N offerings
- Leverage analyst and conference insights to inform GTM strategies and influence the product roadmap
- Own the go-to-market execution of new product introductions
- Drive readiness across internal teams, external communications, and analyst briefings
Requirements:
- 10+ years in product marketing, with at least 3–5 years in enterprise SaaS
- Experience in Med Tech, Life Sciences, or regulated industries strongly preferred
- Proven success launching SaaS products and building enablement programs
- Ability to translate complex solutions into compelling messaging for executives, analysts, and customer-facing teams
- Skilled at driving alignment across Product, Sales, CS, Marketing, and executives
- Strong market analysis, win/loss, and competitive research skills
- Demonstrated experience using generative AI tools (e.g., ChatGPT, Copilot, Claude, Gemini) to improve productivity, decision‑making, or problem solving in a professional or personal context
- Experience mentoring talent and leading cross-functional initiatives
- Bachelor's degree required; MBA or advanced degree a plus